• Sweden edition
 
Swedish food aims to knock France off its perch
A.M.Kuchling, Simon Summers

Swedish food aims to knock France off its perch

Published: 22 Jul 2008 13:02 GMT+02:00
Updated: 22 Jul 2008 13:02 GMT+02:00

The Swedish government announced a new vision on Tuesday aiming to knock France off its pedestal and establish Sweden as haute cuisine leader of the world.

"We are going to put Sweden on the world map as a country of good food," said agriculture minister Eskil Erlandsson.

Erlandsson has concluded that Sweden's reputation for "food safety, wholesomeness, freshness, simplicity, ethics and culture, animal welfare and respect for the environment," leaves the country in a good position to challenge the French on their home turf of gastronomy.

Erlandsson is not afraid of incurring the wrath of French president, Nicolas Sarkozy.

"That is something I am happy to do! We usually have differences of opinion with the French in these issues," he said when laying out the new vision at a press conference on Tuesday.

Erlandsson has based his vision on the findings of an opinion survey that has confirmed that Swedes do indeed like good food. 76 percent of respondents said that "it would be nice to experience good food while on holiday."

Half of Swedes plan their holidays around a concerted effort to experience culinary delights. Recent changes to the tax system has left Swedes with more take home pay and therefore able to enjoy that little extra when treating themselves to an evening out at a restaurant.

Now the government aims to go one step further and promote the country's cuisine.

The specifics of the agriculture minister's new grand vision were conspicuous in their absence at the press conference on Tuesday. Erlandsson instead underlined the raft of initiatives that the government already supports. These include the "New Nordic Food" and "Baltic Sea Culinary Route."

The government plans in the autumn to gather "interesting people and organisations" to discuss and brain storm for ideas as to how the new vision can be realized.

The agriculture minister himself prefers homely food and game washed down with a cool glass of milk. Some of the homely Swedish dishes that the minister has available to him could include meatballs and potatoes, pickled herring and pancakes.

The Swedish tourism industry is going from strength to strength and an emphasis on the country's gastronomic delights would surely help to boost this positive trend. Rural areas would stand to benefit from an influx of new jobs in the 236 billion kronor ($39.97 billion) industry.

Some of the current highlights of the Swedish culinary calender could include the three-day Skellefteå food festival starting on August 21st, the "Wilderness Chef of the Year" competition on September 6th in Grythyttan, the Kristinehamn honey festival on September 20th or the Swedish championships in food craftsmanship in Ås, Jämtland on October 15th.

TT/Peter Vinthagen Simpson (news@thelocal.se)

Don't miss...X
Left Right
Today's headlines
Ica pulls contested Easter commercial off TV
Grossed out Ica woman at Easter dinner. Screengrab from Ica

Ica pulls contested Easter commercial off TV

A Swedish supermarket has decided to withdraw its Easter commercial, after Christians complained it made a mockery of communion - "They crossed the line." Sweden's advertising watchdog will now look into the case. READ () »

Dismemberment killer gets sentence cut
The search and rescue operation in northern Sweden. File photo: TT

Dismemberment killer gets sentence cut

The 22-year-old man convicted of murdering his ex-girlfriend in northern Sweden had his sentence reduced on Wednesday, in part due to his "peculiar personality". READ () »

School gas leak sends 25 to hospital

School gas leak sends 25 to hospital

An elementary school in southern Sweden was evacuated on Wednesday and dozens of pupils were taken to hospital after the smell of gas spread through the rooms. READ () »

Swedes vote for country's nicest cock
The Flymen Church weathercock in all its newly gilded glory. Photo: TT

Swedes vote for country's nicest cock

A Swedish churchwarden has reacted with joy upon finding out the parish has Sweden's nicest weathercock. READ () »

Greens push rich tax to finance schools
Per Bolund of The Greens. File photo: TT

Greens push rich tax to finance schools

Sweden's third largest party The Greens revealed its shadow budget on Wednesday, targeting schools and youth employment. High earners would have to pitch in more. READ () »

Holiday status updates 'not a burglary risk'
Ibiza, you say? File photo: Jonas Ekströmer/TT

Holiday status updates 'not a burglary risk'

Mythbusting Swedish researchers have found no link between gushing about your upcoming holiday online and returning to an emptied house. They told The Local that a trip to Ikea could be much more dangerous. READ () »

Woman charged after accusing beggar of theft
The people in this picture are not those from the story. Photo: TT

Woman charged after accusing beggar of theft

A woman in Gothenburg who accused a beggar of robbing her has been charged with fraud and false accusations. READ () »

Swedish royals set baptism date for princess
Photo: Kungahuset

Swedish royals set baptism date for princess

Sweden's royal family has set the date for the baptism of Princess Leonore. READ () »

The Local List
Evidence Game of Thrones is set in Sweden

Evidence Game of Thrones is set in Sweden

With Swedish Game of Thrones fans frothing at the mouth at the season four premiere, The Local revisits its list of ten reasons why the hit books and show are (probably) based in Sweden. READ () »

'Baffling' Swedish raid on German sub makers
The Kockums Malmö shipyard and FMV headquarters. Files: TT

'Baffling' Swedish raid on German sub makers

After the Swedish military raided the Malmö premises of German defence giant Thyssen Krupp, a military expert tells The Local why recent Russian aggression means Sweden's Saab needs to take control of national submarine production. READ () »

RECEIVE OUR NEWSLETTER AND ALERTS
Politics
Who's the prime minister's heir?
Alfie Atkins
Society
Are children's books the key to families integrating in Sweden?
National
'Sweden Dem protests cater to party's martyr image'
National
'Swedish research grants were fantastic, but now it's like Australia'
Society
Only in Sweden: The ten problems you'd never encounter elsewhere
National
Swedes stopped to take my picture, but didn't look me in the eyes
Business & Money
A swipe of the hand replaced cash and cards in Lund
YouTube
Features
Video: Oliver Gee finds out how to embrace The Swedish Hug
TT
National
Abba duo hints at reunion
Private
National
Flash mobs hug it out across Sweden
Finest.se
Gallery
People-watching April 11-13
TT
Politics
Swedes to give six-hour workday a go
Advertisement:
TT
Society
Aussie choir member wows Abba in Sweden
YouTube
Society
Stockholm magic a surprise YouTube hit
Fastighetsbyrån
Society
Gallery: The Local's Property of the Week
Private
Society
Swedes find 200-year-old gravestone in living room
Stockholm School of Economics
Sponsored Article
Why a bachelor's degree is no longer enough
Deepti Vashisht
Features
Deepti Vashisht dissects the magic of Sweden's personal ID number
Shutterstock
Society
Ten signs you've been in Sweden too long
Society
Jimi Fritze heard every word when doctors discussed taking his organs
Society
A Swedish farmer explains why the new bestiality ban is 'pointless'
Society
'Blondes have more brains': Swedish study
TT
Society
VIDEO: Leaked 'Save Slussen' film goes viral
finest.se
Gallery
People-watching, March 28-30
ESL
Sponsored Article
Learning Swedish the easy way
Latest news from The Local in Switzerland

More news from Switzerland at thelocal.ch

Latest news from The Local in Germany

More news from Germany at thelocal.de

Latest news from The Local in Spain

More news from Spain at thelocal.es

Latest news from The Local in France

More news from France at thelocal.fr

Latest news from The Local in Italy

More news from Italy at thelocal.it

Latest news from The Local in Norway

More news from Norway at thelocal.no

Blog Update: The Diplomatic Dispatch

28 October 15:16

The Green Growth Group Summit »

"Today on the 28 October in Brussels, a large group of key EU Ministers and business people, including UK Secretary of State for Energy and Climate Change Edward Davey, and Swedish Environment Minister Lena Ek, will meet to discuss green growth. They all have a stake in resolving a challenge which, although it is crucial..." READ »

745
jobs available
Swedish Down Town Consulting & Productions
Swedish Down Town Consulting & Productions is an innovative business company which provides valuable assistance with the Swedish Authorities, Swedish language practice and general communications. Call 073-100 47 81 or visit:
www.swedishdowntown.com