• Sweden edition
 
Swedish woman in porn flakes breakfast shock
Photo: cgrant6, Ida Riedel Palmer

Swedish woman in porn flakes breakfast shock

Published: 26 Aug 2009 10:55 GMT+02:00
Updated: 26 Aug 2009 10:55 GMT+02:00

"I chose the brand of cereal because of the free CD. I was at first disappointed but then worried that maybe I had a virus on my computer. I called my boyfriend to check if he had been using my computer, but he told me he hadn't," Ida Riedel Palmer told The Local on Wednesday.

The young woman from Umeå in northern Sweden bought the packet of Nestlé Fitness cereal at the weekend and was left shaken by the nature of the porn to which she was exposed.

"It was not soft porn. It was definitely what I would categorize as unpleasant porn - not that I know much about it," she explained.

Palmer tested the offending CD in two more computers to make sure that the problem was not in anyway connected to her computer and the same thing occurred.

However the CD did contain the material that was advertised; it just came with an introduction that the unsuspecting Ida Riedel Palmer had not anticipated.

"When I put the CD in again the dance training came up. Without the porn."

"But as the problem was clearly not with my computer, it was with the CD, I felt that Nestlé should be informed and I called them."

Nestlé have been in touch and have assured her that they will get to the bottom of the mystery of how Palmer's corn flakes became porn flakes.

Ida Riedel Palmer told The Local that despite her experience she is willing to give the brand another chance.

"No I haven't changed cereal. But I have bought another packet," she said.

Peter Vinthagen Simpson (news@thelocal.se)

Your comments about this article

13:33 August 26, 2009 by Pacey
Maybe she likes Porn flakes More after this!!
16:09 August 26, 2009 by mkvgtired
"not that I know much about it". Hilarious.
16:30 August 26, 2009 by BrittInSweden
All we got back in the UK was little toys. Ahhh have to love Sweden.

"It was not soft porn. It was definitely what I would categorize as unpleasant porn - not that I know much about it,"

So she spent long enough browsing the site content to find that out? :)
16:54 August 26, 2009 by DeafJeff
People get all bent out of shape about porn. It is a 2 billion dollar a year industry in the US. A lot of people are into porn. Nothing wrong with porn.
18:03 August 26, 2009 by DamnImmigrant
Hilarious, funny, nothing wrong with your peoples thinking?

I am glad that it was her that found the disc and NOT her kids!

If this was reported correctly, it has the potential to be a serious problem!

I must say though that having your morning "porn flakes" sounds really cool ;-)

Porn flakes the breakfast of champions!
19:49 August 26, 2009 by StuartM
Well Jeff just because something makes lots of money doesn't mean its ok. People make lots of money out of getting people addicted to drugs or selling arms to dictatorships.
02:17 August 27, 2009 by jose_s
Take it easy there lingonberrie. There are people there with the similar opinions as you that struggle to make a change for the better. Labeling an entire country only makes you sound ignorant despite any good arguments you "may" have.....
13:13 August 27, 2009 by farnoxo
what the %&"# is "body jam" - it sounds like something best avoided when in the company of cannibals.

Love Ms. Palmer's categorisation of the porn as "unpleasant porn". Would be interesting to see what Ms. Palmer classifies as "pleasant porn"?

PS - love the article headline!
18:55 August 27, 2009 by jetsetrach
To Jeff's credit, I don't believe he was saying that because something makes money in the U.S., that it's right. Just a slight cultural misunderstanding. When referring to the financial viability of a legal industry, it is a reference to its acceptance and popularity. We judge the popularity of a product by how much revenue it produces. He wasn't saying that because something produces a large profit it is moral, he was actually saying that it is widely popular and accepted (internationally, I might add) and that is the reason it turns such a profit.

Now when speaking about an illegal industry that is generally regarded with distaste (weapons, drugs, prostitution, etc.) and someone says "It makes $XXX per year," that is an entirely different statement. It implies that the profit made from the illegal industry is a travesty and should be stopped.

Yes, the U.S. is a very money-centric nation and we discuss it quite regularly. We don't always realize that it's a subject bordering on taboo in other countries and that they may not pick up on particular nuances when we discuss things from a financial point of view.
06:48 August 28, 2009 by KarlK
Well I guess Pornflakes beats a T-bag:-P
09:06 August 28, 2009 by ukgal28
how did comments about a porn flake article land on US, Afghanistan, Iraq and Pakistan? Crazy and meaningless comments sometimes.

It is good that it wasn't kids who found it, I wonder how many others were distributed with that CD? I foresee a rise in Nestle sales....
13:26 August 28, 2009 by AR Studio
I find it suspect. With the nature of advertising these days, I would not be surprised if this was some sort of guerrilla marketing strategy. Marketing is more and more invasive these days. A while back we heard of cocaine in redbull and now porn flakes. We may be hearing more of this type of thing in the future.
21:58 August 28, 2009 by aairon
Interesting that one thinks children are so fragile that they could be permanently damaged if they happened to catch a glimpse of porn, I guess it is possible in this age when folks depend on the computer and TV to educate and raise their children.

Yes I guess if that is how your children are raised, then perhaps you are right, it could be damaging since you are not in their lives to guide them.
20:26 August 30, 2009 by TvAmazon
@aairon: I find your comments disturbing. It sounds like you think it ok for young children to see porn. Most young children have no concept of sex and do not know where babies come from. It would appear to children that a man was hurting a women in some strange way. I can only wonder about how you raise your children.

To what good would be exposing children to something they don't care or need to know about at such an early age. You might as well make them watch shows with animals and people killing animals. These type of things could very well frighten small children and make them very fearful of the world around them at an unnecessary early age. You need to re-think your position aairon.
23:57 August 31, 2009 by anduthinh
Pornflakes hahaha... and what is "unpleasant porn"?
Today's headlines
Elections 2014
Reinfeldt in US for first post-election speech
Fredrik Reinfeldt after a previous meeting in the US. Photo: TT

Reinfeldt in US for first post-election speech

Outgoing Swedish Prime Minister Fredrik Reinfeldt is at a UN climate summit in New York where he is making his first public appearance since election night. READ  

Elections 2014
Loophole lets neo-Nazis onto Swedish councils
Members of the Party of the Swedes march in central Stockholm in August 2014. Photo: Maja Suslin/TT

Loophole lets neo-Nazis onto Swedish councils

Two neo-Nazis who received only a handful of votes have won seats on Swedish councils thanks to a kink in the country’s election laws. READ  

Assange extradition battle
Sweden pours doubt on Assange extradition
Julian Assange is currently living inside the Ecuadorian Embassy in London. Photo: TT

Sweden pours doubt on Assange extradition

Swedish prosecutors said it was "far-fetched" to think that fugitive Wikileaks founder Julian Assange could be extradited to the United States if he returned to Sweden, in a statement released on Tuesday. READ  

Police drop case of thief caught on camera
Happier times at Park Lane: Charles Simonyi and Lisa Persdotter celebrate thier wedding in 2008. Photo: Björn Larsson Rosvall/Scanpix

Police drop case of thief caught on camera

Damning video evidence and an apology from an alleged thief’s daughter were not enough to convince police that a well-known criminal had stolen hundreds of thousands of kronor worth of equipment from one of Gothenburg’s most popular night spots. READ  

Opinion
Sweden 'missed' global opportunities
Sweden's outgoing Foreign Minister Carl Bildt. Photo: TT

Sweden 'missed' global opportunities

As Stefan Löfven attempts to form a coalition government, Social Democrat MEP Jytte Guteland says her party needs to focus on Sweden's international image. READ  

National
Politics 'most shared' topic in Sweden
Photo: Shutterstock

Politics 'most shared' topic in Sweden

Swedes are more likely to share posts or articles on politics than on any other issues, according to a new report from Mid Sweden University. READ  

National
Fears schoolboy murdered in Sweden
Photo: TT

Fears schoolboy murdered in Sweden

Police in Halmstad say the results of forensic tests suggest a 16-year-old boy found dead in a creek was murdered. READ  

National
Elk hunters risk injury in Sweden’s woods
Hunter Ingela Olsson loads her rifle at sunrise in Norrbölla, northern Sweden. File photo: Gunnar Lundmark/SvD/Scanpix

Elk hunters risk injury in Sweden’s woods

Sweden’s vast annual elk hunt spells danger not just for the majestic animals but also for hunters, with crumbling towers and over-tiredness just two of the season’s perils. READ  

Malmö
Rat invasion closes Malmö preschool
Rats like this one have been found in a kindergarten. Photo: TT

Rat invasion closes Malmö preschool

Children in central Malmö are staying at home on Tuesday after a rat infestation was discovered at their kindergarten. READ  

National
Sweden's benefit agency site restored
Photo: TT

Sweden's benefit agency site restored

UPDATED: Sweden's Social Insurance Agency website is working again after being out of action since Monday. READ  

RECEIVE OUR NEWSLETTER AND ALERTS
Gallery
Property of the week - Torslanda
Finest
Gallery
People-watching: September 20th
The 'black gold' of Sweden's west coast.
National
West Sweden prepares for the 2014 lobster premiere
Society
What's on in Sweden
Politics
How Sweden Democrats went mainstream
Blog updates

22 September

Welcome National Geographic! (Stockholm in my American Heart) »

"What comes to mind when you think of the “The Arctic”? Crystal-encased cliffs jutting from the sea, baronial Polar bears scavenging over sheets of cracked ice or a lone explorer heading north into the night. The image my mind invokes is of three sparkling green lines splashed across the sky like graffiti— the Aurora Borealis— our..." READ »

 

19 September

Editor’s blog (The Local Sweden) »

"Happy Friday readers! It sure has been a exciting week in Sweden, where we’re set to get a new Prime Minister after Fredrik Reinfeldt stepped down following Sunday’s elections. The Local blogged live from the key political gatherings across Stockholm. Why not re-visit the action by taking a look at our photos, tweets, videos and analysis? Since the..." READ »

 
 
 
Politics
Scandinavia and Scotland: closer links?
Gallery
Property of the week - Eskilstuna
Sponsored Article
How to start a business in Stockholm
Society
How I became a surf blogger when I moved to Sweden
Gallery
People-watching: September 13th
Society
Why is Stockholm's Södermalm so cool?
Gallery
People-watching: September 11th
Gallery
People-watching: September 13th
Politics
Five possible election outcomes
Politics
Sweden elections: How do they work?
Politics
Sweden elections: Who's who?
Gallery
Property of the week - Hornstull, Stockholm
Analysis
Five differences between the UK and Sweden
Welshman Jonny Luck is now a chef in Sweden
Society
How I opened my own restaurant in Sweden's Malmö
Sponsored Article
Stockholm tech fest: relive the magic
Gallery
People-watching September 8th
Photo: TT
Politics
Feminists fight for first seats
Politics
Immigration cut push from Sweden Democrats
Sheryl Sandberg says women have "low expectations"
Tech
Facebook exec talks women's limits in Swedish business
Politics
Left Party calls for justice and equality
Sponsored Article
Introducing… Insurance in Stockholm
Sponsored Article
Graduates: Insure your income in Sweden with AEA
Latest news from The Local in Austria

More news from Austria at thelocal.at

Latest news from The Local in Switzerland

More news from Switzerland at thelocal.ch

Latest news from The Local in Germany

More news from Germany at thelocal.de

Latest news from The Local in Denmark

More news from Denmark at thelocal.dk

Latest news from The Local in Spain

More news from Spain at thelocal.es

Latest news from The Local in France

More news from France at thelocal.fr

Latest news from The Local in Italy

More news from Italy at thelocal.it

Latest news from The Local in Norway

More news from Norway at thelocal.no

858
jobs available
Swedish Down Town Consulting & Productions
Swedish Down Town Consulting & Productions is an innovative business company which provides valuable assistance with the Swedish Authorities, Swedish language practice and general communications. Call 073-100 47 81 or visit:
www.swedishdowntown.com
PSD Media
PSD Media is marketing company that offers innovative solutions for online retailers. We provide modern solutions that help increase traffic and raise conversion. Visit our site at:
http://psdmedia.se
If you want to drink, that’s your business.
If you want to stop, we can help.

Learn more about English-language Alcoholics Anonymous in Sweden. No dues. No fees. Confidentiality assured.
AA-EUROPE.ORG/SWEDEN