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H&M to launch in Singapore in 2011

H&M to launch in Singapore in 2011

Published: 22 Nov 2010 08:38 GMT+01:00
Updated: 22 Nov 2010 08:38 GMT+01:00

Swedish clothing retail giant Hennes & Mauritz has announced its first foray into the south-east Asian market by opening a store in Singapore.

The store will be located in Orchard Building on Orchard Road in central Singapore's main shopping district, according to a company statement.

"We look forward to opening our first store in South East Asia. There is great potential for expansion in this highly populated and fashion conscious region, and Orchard Road in Singapore is the perfect first step for this," said Karl-Johan Persson, CEO at H&M.

The new store is planned to open during the autumn of 2011 and will have a sales area of approximately 3,000 square metres.

The Swedish retail giant is run by the Persson family and now operates around 2,000 retail outlets worldwide. While much of its clothing is manufactured in Asia, the Singapore store is the firm's first outlet in the south-east Asia region.

The firm employs about 76,000 people and in 2009 its turnover amounted to 118.7 billion kronor ($17.3 billion).

The Local/pvs (news@thelocal.se)

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Your comments about this article

11:25 November 22, 2010 by miss79
even its open is gonna be damn expensive..singapore is more expensive than sweden
13:26 November 22, 2010 by fabitto
when they will open stores in Latin America?
16:03 November 22, 2010 by Plommon
@miss79, what are you on about? singapore is not cheap and probably the most expensive country in southeast asia, but you can hardly compare the prices to sweden! sweden is waaay more expensive in every blooming thing!
17:37 November 22, 2010 by miss79
plommon i am from singapore..my dad is from there..n most swedish friend of mine are telling that singapore are very very expensive country..tats why people kill themselves there UNLIKE sweden
18:26 November 22, 2010 by Plommon
well, i'm from asia, lived and studied in malaysia for 3 years and frequented singapore then for shopping sprees, just last christmas was down in singapore for shopping, got incredible prices for diamond earrings and a diamond engagement ring for my fiance( the same quality and stones here in stockholm would have cost me an arm and a leg).. having lived in europe for the past 10 years and in stockholm for the last 4 years, i think i have a pretty good indication of the differences in prices, in singapore there's a bigger choice for food and clothes, so you could either opt for shopping at takashimaya or go to centrepoint, but in sweden no such choice exists! which makes the prices considerably higher, am planning to go to singapore again on my way back home to do some shopping in February! as i find it waaay cheaper than stockholm!..and i do frequent takashimaya as well..
23:44 November 22, 2010 by charubun pananon
Shopping in Bangkokand all over in Thailand is far more cheaper than both Sweden and Singapore, also with great attractions and good food.
00:33 November 23, 2010 by Nilspet
For sure Bangkok is paradise for shopping, food, ..nothing compares to Bangkok. It does not need IKEA, H &M .. Bangkok has its own style.
09:16 November 23, 2010 by miss79
plommon u just went there for shopping, not staying there like me..i lived there many many years..trust me if u stay in singapore, u would get urself back in sweden
16:28 November 23, 2010 by Localer
Singapore more expensive then Sweden ? haha....the biggest jokes on earth !
20:15 November 23, 2010 by Plommon
miss79, then you obviously have no idea of the living costs here in sweden. my family has business interests in singapore, which has led to them renting/hiring properties there and my brother studied there, we have friends who own properties there and during my visits i have stayed for varying periods, so believe me i know what i'm talking about..i live, own property, and pay a huge part of my income in taxes in sweden,so i have a very clear indication of the living costs here and in singapore.

just to give you an example - my last visit to singapore, less than a year ago, i stayed at somerset residences, near clark quay in singapore for over 3 weeks as my sister was staying there to give birth for a couple of months, the taxi journey from the airport to somerset cost me 23 singaporean dollars(about 115 swedish crowns) a taxi journey from arlanda airport into town in stockholm(similar distances) would cost me 490 crowns(about 95 singapore dollars)and this is a fixed price, if i was to go on the meter it would be almost triple that!

i will stop at that, you abviously have no clue as to what you are talking about!..so trust me when i say that sweden is waay waay more expensive than singapore! you can't even begin to compare!

@localer- agree with you 110% :-)
13:11 November 24, 2010 by miss79
localer it is expensive..of course sweden has free medication, free education..in singapore u HAVE TO PAY UR OWN!N bcoz sweden has social services thats why living standard in sweden is much better than singapore..but singapore the fact is expensive than sweden..in singapore nobody is giving u free medication or education like swed goverment does..u get no help for that..

plommon-n how much ur sister pay for the hospital?does she have frikort like sweden govt gives to their own people?do the singaporean govt gives benefit to ur sisters?does it gave sjukresa too?ooh i dont think so..everything on ur own money..so its too too expensive to live there..
18:45 November 25, 2010 by Plommon
miss79, you are dillusional if you think it's free, according to whom? i pay dearly for it. 60% of my income every month goes in taxes to the state to pay for these services, my husband pays 40% of his income.. and so does all our friends and family here in varying percentages!!! as well as everyone who's working on this forum!!!..är du dum in huvud? it's the high TAXES we have that pay for these 'so called' FREE services..and on top of the HIGH TAXES, everyone also pays the high living costs for food, property, transport etc..

sweden has one of the HIGHEST TAXES in the world, that pay for these social services, singapore doesn't!
22:38 February 27, 2011 by hogar2010
H&M is a worldwide store chain with more or less the same prices everywhere, depending on the value of the currency.
17:38 April 7, 2011 by Noirchan
Miss79, I'm a Singaporean myself and I have to say that though the cost of clothing and appliances are high in singapore, the government does subsides school fees and to a certain extent medical fees too... Transport is cheap here too... Compared to a lot of places. While I haven't been to Sweden I have been to many other european and western countries.

And singapore is still less expensive than japan... For those who think it's the most expensive. And there are many local boutiques and stores that sell reasonably priced and good quality clothes so it just depends on where you are looking I guess...
17:31 July 3, 2011 by ArthurLee
Dear Miss79,

I'm a Singaporean, travelled around lots, Singapore is still the most affordable place to come home to. There's no free lunch anywhere in the world. In Sweden it's truly HIGH Taxes that provide for your social services, and it's a Swedenish safety net. Here we are more practical and pragmatic people and it works for us.

Plommon is only stating the facts quite accurately. But if you "feel" Sweden is a better place and a more affordable place to live in, please go back home. We only have 710 sq km of land here and we don't complain because that is as real as it gets. Still, we continue to work at it and try to make it livable here. Visit a few more countries and compare not just prices but a sense of security and whether water taps work and electricity light switches work there. Cheap has it;s own costs and they are usually hidden. Good day. Arthur
18:15 August 30, 2011 by Blasterman2
Miss79,

after reading your comments, I would say that you are clearly one delusional person. I am a Singaporean myself, and I was in Sweden, specifically Ystad and Malmo, just last year. I do agree that things in Singapore can be pricey, I must also say that the prices in Sweden are much higher than that in Singapore. In Singapore, we can pay as little as a dollar for a 500ml Coke, and we even have promotions in the store that allow us to purchase two 1.5 litre bottles of Coke at SGD$3.50. But in Sweden, I paid 15 krono/SGD$3 for a 500ml Coke. Even the restrooms, I had to pay 5-10 krono just to enter, but in Singapore, it's a maximum of SGD$0.20. Even the fast food is expensive, twice as much as what I'm paying in Singapore for smaller portions. I'm not saying that Sweden is a terrible country. It is a wonderful country, and I was mesmerized by it's splendour during my stay. All that I'm saying, living in Singapore or Sweden isn't cheap, but it's just how you look at it. If you know how to live within your means, you can get by without spending a ton of money.

And if you are still not happy, might I suggest migrating to some desolate forest, living in a cave or some underground burrow, hunting for your own food, and bathing in whichever water body you can find. It's basically free.
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