• Sweden edition
 
The Local launches France's news in English

The Local launches France's news in English

Published: 29 Aug 2011 10:55 GMT+02:00
Updated: 29 Aug 2011 10:55 GMT+02:00

“The Local has identified France as a key market – the heart of Europe is a natural next step after Germany,” Paul O’Mahony, editor of thelocal.fr, told The Local.

Since its successful 2008 expansion to Germany, The Local has been focused on bringing its brand of local, online English-language news to other countries.

“It has been the plan from the start, when [CEO] Paul Rapacioli and [managing editor] James Savage set up The Local in Sweden seven years ago, to cover news from other countries in Europe,” said O’Mahony.

According to Savage, The Local targeted France for the company's current round of expansion in part because the country isn't well-served by the English language news media.

"We also always had France as a target for our next step because it’s not just politically but culturally so important in Europe and it’s a focus of so much interest and attention,” he added.

At first, The Local's French edition will feature a somewhat scaled-down version of the offerings currently available on the more fully-developed Swedish and German sites.

However, the focus on news that matters to foreign professionals and expats that has been the hallmark of Sweden's other sites will remain the same.

“People will be able to go onto the French site and feel that it is very much, The Local," said Savage.

"The main point is that it’s going to have the same ethos and the same focus on news and practical information for foreigners.”

And with time, the content available on The Local's French edition is certain to expand, according to Savage.

“Over the course of the next year the amount of material we’re producing will increase, in line with an increase in readership,” he said.

With the launch of its French site, The Local is getting closer to its goal of reaching English-speaking foreign professionals across Europe.

“The plan was always to expand and set up sites across Europe, with companies such as Almi Invest helping to make that possible,” O’Mahony explained, referring to a group of seven Swedish regional venture capital funds that helped support The Local's current round of expansion.

According to O'Mahony, The Local is preparing to roll out to more European countries in the "next weeks and months".

"We will have several more by the end of this year," he said.

Norway and Belgium are next."

The Local was founded in 2004 by Rapacioli and fellow Brit James Savage and is based in Stockholm. The company is owned by the founders, Sjätte AP-fonden, IQube, Almi Invest, and a number of private investors.

Related links:

Caroline Bursell (news@thelocal.se)

Your comments about this article

12:52 August 29, 2011 by JulieLou40
Nothing like blowing your own trumpet, is there? Here's hoping the French chimps can at least type better than the Swedish ones that do the articles on here.
13:36 August 29, 2011 by jamesblish
I'm impressed! The Local must've found some of the very few french people that actually speak and write decent english.
14:04 August 29, 2011 by stenhuggaren
Let's hope you can take some of the discussion forum goons (like #1) with you.
15:15 August 29, 2011 by Gabin
Bonne chance.-.
23:37 August 29, 2011 by johan rebel
I hope nobody tells the French, or else they will insist that France's News in English is published in French only.
07:27 August 30, 2011 by Smetad_Anarkist
I like The Local. Despite being Swedish and living in Sweden since birth I prefer the local over several other news sites.

And I think that The Local should open a Japanese edition. And with that said I would like to volunteer for a Japanese edition of The Local. Despite the fact that I don't speak Japanese. My English could be a lot better. And I have no journalistic experience what so ever.

... But I am willing to learn.
10:43 August 30, 2011 by cogito
Thank you, TheLocal. We need this, as the Swedish media does an abysmal job in covering French news.

Ignore #1. She sounds like someone has been in Sweden long enough to adopt the kind of rudeness that made this country famous.

@#1. Le Monde and Le Figaro are both available for readers with your high standards.
15:46 August 30, 2011 by Nemesis
This could be very funny.

Anti-semitism is illegal in France.

The first comment made by the usual bigots from the local and the owner and commentator gets a nice jail term. That might stop the bigotry on the local.
Today's headlines
Sport
Sweden's star striker Zlatan 'recovering well'
Zlatan Ibrahimovic is Sweden's top scorer in history. PHOTO: TT/Maja Suslin

Sweden's star striker Zlatan 'recovering well'

Zlatan Ibrahimovic is recovering well from the nagging heel problem that has stopped him playing for Sweden during its Euro 2016 qualifying campaign. READ  

International
Swedish sisters create viral Syria stir
A shot from the video on YouTube.

Swedish sisters create viral Syria stir

Two sisters from Södertälje near Stockholm are celebrating getting more than 1.3 million hits on YouTube, with a video calling for peace in war-torn Syria. READ  

Pirate Bay
Pirate Bay founder gets three years in prison
A 2013 image of Svartholm Warg. Photo: TT

Pirate Bay founder gets three years in prison

Swedish "hactivist" Gottfrid Svartholm Warg has been sentenced to three-and-a-half years in prison for hacking crimes. READ  

Royal family
Princess Madeleine to make Nobel comeback
Princess Madeleine at a previous Nobel banquet. Photo: TT

Princess Madeleine to make Nobel comeback

Sweden's Princess Madeleine is scheduled to appear at the Nobel Festival in Stockholm in December, after taking time out from her royal duties to focus on looking after her daughter. READ  

Politics
'We knew that Israel would be critical'
Foreign Minister Margot Wallström (left), with Sweden's Prime Minister Stefan Löfven. Photo: TT

'We knew that Israel would be critical'

Sweden's Foreign Minister has told The Local she respects Israel's decision to recall its ambassador after Sweden officially recognized the State of Palestine, and laughed off comments about IKEA furniture made by her Israeli counterpart. READ  

Analysis
'Store up your sunlight hours before winter'
Doctors say we should make the most of the autumn sunshine. Photo: Shutterstock

'Store up your sunlight hours before winter'

Spending time outdoors this autumn will help you survive a cold, dark Swedish winter. Baba Pendse, Head of Psychiatry at Lund University shares his top tips for battling the seasonal blues with The Local. READ  

Sports
Plot for shared Scandi Winter Olympic bid
Skiers hit the slopes in Åre, western Sweden. Photo: TT

Plot for shared Scandi Winter Olympic bid

Norwegian sports officials have said they want to co-host the winter Olympics with Sweden in 2026. But there has so far been no official response from Sweden. READ  

National
Anti-Israel graffiti 'not a race crime': Court
Photo: TT

Anti-Israel graffiti 'not a race crime': Court

A teenage boy who painted anti-Israel slogans and symbols on the Concert Hall in Gothenburg has been convicted for the damages he caused, but he walked free from racial agitation charges. READ  

Entertainment
A closer look at Sweden's rising stars
Swedish actresses Sandra Huldt and Julia Ragnarsson. Julia (right) has been nominated for a Rising Star award. Photo: TT

A closer look at Sweden's rising stars

Like to be ahead of the game when it comes to the next big thing on the silver screen? We find out more about the Swedish nominees for the Rising Star award to be presented at Stockholm's International Film Festival next week. READ  

Science
Swedish women in two-year sex pill study
Contraceptive pills have been linked to mood swings. Photo: Shutterstock

Swedish women in two-year sex pill study

Three hundred women from across Sweden are taking part in a study designed to demonstrate that modern contraceptive pills don't lead to decreased libido or mood swings. READ  

RECEIVE OUR NEWSLETTER AND ALERTS
Lifestyle
Stockholm's shocking take on Halloween
Sport
Top ten quotes from Zlatan Ibrahimovic
Business & Money
Get your own office in Gothenburg or Stockholm - free for a day
Gallery
People-watching: October 30th
National
Sweden remains fourth best for gender equality
Blog updates

31 October

Editor’s Blog, October 31st (The Local Sweden) »

"Hello readers, Welcome to our latest 60-second round-up of the week’s news. First, Sweden made headlines around the..." READ »

 

29 October

Scariest day (Blogweiser) »

"This is what’s frightening me on Halloween. http://www.youtube.com/watch?v=D4OFZVCu8J0&list=UUJu5J7jG4uoYSjWbpFsJBuQ Follow my posts on FB. ..." READ »

 
 
 
National
Timeline: Julian Assange sex allegations
Sport
World Cup ski race on 'fake' Stockholm slope
Society
An Arctic tradition: hunting and handicraft
Society
Stockholm taxis offer free therapy sessions
National
The Local meets Health Minister Gabriel Wikström
Gallery
Property of the week: Österåker
Society
Homeless turtles get Stockholm police ride
National
Construction worker has 'Sweden's best beard'
National
Italian musician jazzes up Sweden's Lapland
Gallery
Zlatan's career in pictures
Finest.se
Gallery
People-watching: October 25th and 26th
Lifestyle
'Swedes are funnier than they think'
National
Swedish town 'like Venice' after heavy rains
Lifestyle
What's On in Sweden: October 24th - 31st
Gallery
People-watching: October 22nd
Gallery
In Pictures: Prince Carl Philip and Sofia Hellqvist
Lifestyle
Eight things to love about renting a Swedish apartment
National
Vasa ship cannon blasted in Sweden
National
Sub hunt: Day-by-day
National
Sub hunt: Stockholm islanders share their fears with The Local
Sponsored Article
The best options for oversea transfers
National
Dentist gives free care to Roma beggars
Gallery
Property of the week: Malmö
Gallery
PHOTOS: 'Foreign activity' in Swedish waters
TT
Society
QUIZ: How good is your Swedish?
Society
The nudity... and nine other things expat men notice in Sweden
Gallery
People-watching: October 15th
Gallery
Your views: Should outdoor smoking be banned in Sweden?
Business & Money
Sweden has 'large hole' in finances
Sponsored Article
Introducing... Finding a job in Stockholm
Society
Monster salmon caught in northern Sweden
Gallery
Property of the week: Lorensberg
National
Scandinavia's child bride
National
Ebola crisis: How is Sweden preparing?
Business & Money
How Sweden is becoming a cashless society
Gallery
Stockholm Burlesque Festival 2014
National
How a little red horse became a symbol for Sweden
Gallery
People-watching: October 12th
Business & Money
The hottest start-ups from southern Sweden
National
Stockholm is 'best' region for well-being
Sponsored Article
How to catch the first lobster of the year
Team SCA
Sponsored Article
All-female SCA team takes off on Volvo Ocean Race
Latest news from The Local in Austria

More news from Austria at thelocal.at

Latest news from The Local in Switzerland

More news from Switzerland at thelocal.ch

Latest news from The Local in Germany

More news from Germany at thelocal.de

Latest news from The Local in Denmark

More news from Denmark at thelocal.dk

Latest news from The Local in Spain

More news from Spain at thelocal.es

Latest news from The Local in France

More news from France at thelocal.fr

Latest news from The Local in Italy

More news from Italy at thelocal.it

Latest news from The Local in Norway

More news from Norway at thelocal.no

970
jobs available
Swedish Down Town Consulting & Productions
Swedish Down Town Consulting & Productions is an innovative business company which provides valuable assistance with the Swedish Authorities, Swedish language practice and general communications. Call 073-100 47 81 or visit:
www.swedishdowntown.com
PSD Media
PSD Media is marketing company that offers innovative solutions for online retailers. We provide modern solutions that help increase traffic and raise conversion. Visit our site at:
http://psdmedia.se
If you want to drink, that’s your business.
If you want to stop, we can help.

Learn more about English-language Alcoholics Anonymous in Sweden. No dues. No fees. Confidentiality assured.
AA-EUROPE.ORG/SWEDEN