• Sweden edition
 
Strawberry 'scandal' leaves Swedes seething

Strawberry 'scandal' leaves Swedes seething

Published: 21 Jun 2012 11:19 GMT+02:00
Updated: 21 Jun 2012 11:19 GMT+02:00

The popular tradition of real Swedish strawberries at midsummer is under threat this year, as an increasing number of markets are repackaging foreign strawberries and selling them off as Swedish.

“We have taken a few samples and they’re on the way to Germany for analysis,” said Waldemar Ibron of the Swedish Board of Agriculture (Jordbruksverket) to the Dagens Nyheter newspaper.

While there have been favourable conditions for berry-growing in Sweden’s south lately, growers are furious that they’re being undersold by dishonest packagers.

”People ask me why my berries are more expensive, and I explain how it is,” said one anonymous grower to the Aftonbladet newspaper.

“But I need proof too.”

According to the paper, it costs the typical berry-grower 11 kronor ($1.60) to produce one tub of strawberries – whereas foreign berries are being sold with a “grown in Sweden” label for just eight kronor.

However, despite the repackaging, it is still possible to differentiate between real and fake “Swedish” strawberries, according to DN.

Repackaged foreign berries will usually only say “Swedish berries” on them, whereas true Swedish berries will have details about origin, class, and who has produced them.

While Ibron laments that the pirate packagers will most likely never be caught due to the lengthy analysis time of three weeks, he is hopeful that one particular lead in southern Sweden may prove fruitful.

“We have one seller’s identity so we can trace them if there’s a good enough reason for it,” he told the paper.

TT/The Local/og

twitter.com/thelocalsweden

Don't miss...X
Left Right

Your comments about this article

11:45 June 21, 2012 by byke
Seems they have gotten themselves into a bit of a jam.
11:46 June 21, 2012 by sometimesinsweden
If it seems too cheap to be possible, it generally isn't.
11:48 June 21, 2012 by fakeempire
There is a way to know this, if the strawberries look all natural, dirty, not bright red, they are probably Swedish. If they look picture perfect, shiny red, and juicy then they probably come from somewhere else.
11:52 June 21, 2012 by Keith #5083
#byke

luv it!
12:24 June 21, 2012 by EP
HAHA ,,, probably has been going on for ages and the Swedes still live with the self-created illusion that somehow Swedish strawberries are the best ... and all along ... they weren't even Swedish ;-)
12:45 June 21, 2012 by Beavis
so what..I buy the Belgian and Polish ones instead. They are cheaper and fresher and better quality. Both countries also have a minimum wage and pay much more than the Swedes who every year abuse Vietnamese workers to pick berries
23:23 June 21, 2012 by BillyB
The foreign ones taste better so this is a good thing
10:24 June 23, 2012 by calebian22
Everyone knows Mount Hood strawberries are the best.
21:26 June 23, 2012 by salalah
Eat my dingleberries you cheaters!
23:08 June 23, 2012 by Rishonim
@fakeempire.. LOL... Agree, Swedish strawberries are rather insipid and boring. In order to get some flavour out of them one need to soak them in sugar water for a few hours. What about tomatoes? we could use a few tasty ones as well
21:49 June 24, 2012 by johan rebel
Who cares? Commercially grown strawberries completely lack flavor. All the farmers care about is large harvests; that the berries are resistant to bruising and can therefore easily be transported long distances; and that they have a long shelf life. The stupid consumers will keep buying them anyway.

Like strawberries? Get hold of a variety that is at least 40 years old, and grow your own. That way you will reduce your pesticide intake as well.
15:02 June 29, 2012 by Michael A. Lowry
Why send the strawberries to GERMANY for testing? German laboratories are just not the same. The strawberries should be tested in SWEDEN!
18:02 June 29, 2012 by reel life
I don't care where they're from, as long as they are certified organic (absolutely no pesticides), and not from an area that got a lot of the Fukushima radiation. Radioactive cesium is almost identical to potassium, so any fruit or vegetable high in potassium is going to soak up a lot of cesium. Strawberries are high in potassium.
Today's headlines
Music
The five best Swedish songs of the month
Swedish singer Tove Lo. Photot: TT

The five best Swedish songs of the month

The summer may be (almost) over but the music will keep on playing here at The Local. Our resident music guru Paul Connolly will be selecting his top new Swedish tracks for us in a new monthly feature. READ  

Hedgehog pet craze sweeps Sweden

Hedgehog pet craze sweeps Sweden

African pygmy hedgehogs are being bought by growing numbers of Swedes, as a trend for keeping exotic pets sweeps the country, the Department for Animal Welfare and Health tells The Local. READ  

Poisonous mushrooms cause stir in Sweden
The mushroom in this picture is not the same as the one from the story. Photo: Shutterstock

Poisonous mushrooms cause stir in Sweden

A person selling freshly-picked mushrooms in Gothenburg has come under fire after it turned out the delicacies were not only poisonous but also hallucinogenic. READ  

Pirate Bay founder case starts in confusion

Pirate Bay founder case starts in confusion

The largest hacking case in Danish history began in confusion on Tuesday, after lawyers representing Swedish Pirate Bay co-founder Gottfrid Svartholm Warg accused the prosecution of "unreasonable" tactics. READ  

Swedfund joins H&M in Ethiopia expansion

Swedfund joins H&M in Ethiopia expansion

As H&M expands into Ethiopia, Sweden's state venture capital unit Swedfund has announced that it will back the clothing giant, in a move hoped to create more jobs for local women. READ  

Elections 2014
Social Democrats reveal election manifesto
Photo: TT

Social Democrats reveal election manifesto

UPDATED: Sweden's main opposition party the Social Democrats has revealed its election manifesto at a press conference at a high school in Stockholm, with a key focus on education and welfare benefits. READ  

Teen run over by train after 'shoplifting' chase

Teen run over by train after 'shoplifting' chase

A teenage boy is in a critical condition after he was hit by a passing metro train in Stockholm. The accident ground rail traffic to a halt, and has police suspecting attempted murder. READ  

Swimrun
Record win at Sweden's tough island race
Photo: Jakob Edholm/ÖTILLÖ14

Record win at Sweden's tough island race

Two Swedes crushed last year's course record at the Swimrun world championship in Stockholm's archipelago on Monday. READ  

Sweden reveals Academy Award submission
Swedish director Ruben Östlund on set. Photo. TT

Sweden reveals Academy Award submission

The movie set to represent Sweden at the 2015 Academy Awards was revealed on Monday, a film that has already won awards abroad. READ  

Amphetamines
Hidden forest drug stash leads to prosecution

Hidden forest drug stash leads to prosecution

A 53-year-old man has been prosecuted after police in western Sweden made one of their largest drug seizures in the area. READ  

RECEIVE OUR NEWSLETTER AND ALERTS
Sponsored Article
Introducing… Insurance in Stockholm
National
Huge clear up underway after Skåne floods
Politics
Sweden's Alliance reveals full manifesto
Tech
Sweden's highest peak to lose title next year
Politics
How immigration became a key election issue
Blog updates

02 September

America night (Blogweiser) »

" There was an event this weekend for the ‘Americans in Sweden’ Facebook group. I’m a member, and I brought my girls to the evening. The gathering was at a Boston-themed sportsbar in a mall. There were loads of screens, a bowling alley, a game room and a jumbotron. It was as good a place as any to..." READ »

 

25 August

Hit och dit, här och där (The Swedish Teacher) »

" Hej igen! A common challenge for Swedish language students are the location adverbs hit/här, dit/där, hem/hemma etc. Some of the location adverbs come in two versions. We should use one type of location adverb when we use a verb describes where we are, and we should use the other type of location adverb when we the verb..." READ »

 
 
 
Society
Brit's life in Sweden becomes BBC radio show
Gallery
People-watching August 27
Gallery
Top ten false friends in Swedish
National
Roma advocate scoops Wallenberg prize
Society
Meet the man who made a Swedish store recall its high heels for kids
Business & Money
'How I came to run my own business in Sweden'
Politics
Expert explains why Sweden's election oozes uncertainty
National
City plays Schindler's List theme at Nazi rally
Society
For Stockholm Fashion Week, here's the A-Z of Swedish fashion
National
'Amnesiac' man avoids deportation for ten years
Gallery
Princess Estelle through the years
Business & Money
Swedish city all set for six-hour workday trial
Business & Money
Five golden rules for the Swedish job hunt
Sponsored Article
Graduates: Insure your income in Sweden with AEA
Gallery
People-watching August 22-24
National
Armed royal guards caught (very) drunk on the job
National
Sweden orders textbook on Roma discrimination
Gallery
Violent anti-Nazi demonstrations in Malmö
Society
A closer look at Sweden's five official minority languages
Gallery
See the destruction from the southern Sweden floods
Sponsored Article
Find out what gives this Swedish school executive appeal
Sponsored Article
Introducing...Your finances in Stockholm
Sponsored Article
Introducing...Housing in Stockholm
Latest news from The Local in Austria

More news from Austria at thelocal.at

Latest news from The Local in Switzerland

More news from Switzerland at thelocal.ch

Latest news from The Local in Germany

More news from Germany at thelocal.de

Latest news from The Local in Denmark

More news from Denmark at thelocal.dk

Latest news from The Local in Spain

More news from Spain at thelocal.es

Latest news from The Local in France

More news from France at thelocal.fr

Latest news from The Local in Italy

More news from Italy at thelocal.it

Latest news from The Local in Norway

More news from Norway at thelocal.no

746
jobs available
Swedish Down Town Consulting & Productions
Swedish Down Town Consulting & Productions is an innovative business company which provides valuable assistance with the Swedish Authorities, Swedish language practice and general communications. Call 073-100 47 81 or visit:
www.swedishdowntown.com
PSD Media
PSD Media is marketing company that offers innovative solutions for online retailers. We provide modern solutions that help increase traffic and raise conversion. Visit our site at:
http://psdmedia.se