Swedish truckmaker Volvo has turned to internet auction site eBay to sell the first edition of the Volvo FH truck in a charity listing complete with videos of the truck in daredevil stunts filmed by Hollywood directors.
The new Volvo FH truck was made available for all eBay shoppers in Europe in the auction service's UK site starting the morning of Wednesday, September 19th.
The bidding started at one euro, but had risen to over €215,000 ($278,769) by Thursday afternoon, with more then 80 bids having been registered.
“This is a unique opportunity to acquire a brand new, full specification long-haul truck directly from the Swedish manufacturer,” wrote the Swedish carmaker on eBay.
“The iconic number 1 truck is a one-off special edition and a collector’s item. All proceeds of the auction will be donated to the Star for Life Program – helping children in their fight against HIV in South Africa.”
In the advert, Volvo listed what they refer to as the top ten features of the new vehicle, including a host of adrenaline-filled videos.
One of these film clips, featured below, shows the “Ballerina stunt” where a woman traverses a tightrope strung between two of the new trucks as they speed down an empty highway.
That video alone has been viewed on YouTube over 5 million times since it was uploaded last month.
The bidding for the new truck ends September 29th.
A Swedish supermarket has decided to withdraw its Easter commercial, after Christians complained it made a mockery of communion - "They crossed the line." Sweden's advertising watchdog will now look into the case. READ () »
The search and rescue operation in northern Sweden. File photo: TT
Mythbusting Swedish researchers have found no link between gushing about your upcoming holiday online and returning to an emptied house. They told The Local that a trip to Ikea could be much more dangerous. READ () »
The people in this picture are not those from the story. Photo: TT
After the Swedish military raided the Malmö premises of German defence giant Thyssen Krupp, a military expert tells The Local why recent Russian aggression means Sweden's Saab needs to take control of national submarine production. READ () »
"Today on the 28 October in Brussels, a large group of key EU Ministers and business people, including UK Secretary of State for Energy and Climate Change Edward Davey, and Swedish Environment Minister Lena Ek, will meet to discuss green growth. They all have a stake in resolving a challenge which, although it is crucial..." READ »
Swedish Down Town Consulting & Productions
Swedish Down Town Consulting & Productions is an innovative business company which provides valuable assistance with the Swedish Authorities, Swedish language practice and general communications. Call 073-100 47 81 or visit: www.swedishdowntown.com