• Sweden edition
 
Sweden slides to ninth in world tourism tables

Sweden slides to ninth in world tourism tables

Published: 07 Mar 2013 14:48 GMT+01:00
Updated: 07 Mar 2013 14:48 GMT+01:00

Sweden still scrapes into the top ten of countries with a competitive tourism industry, but has slipped down four spots in the ranking, according to a report by the World Economic Forum released on Thursday.

The report was based on travel and tourism competitiveness, and ranked 140 countries according to their attractiveness and ability to develop their travel and tourism industries.

Sweden ranked fifth in the last survey in 2011, with the current drop to ninth most likely explained by the government's lack of prioritization in the tourism sector.

The country sits at 74th place in the category of "Prioritization of Travel and Tourism," with the report suggesting that this drop may be due to "the recent economic concerns from the global economic crisis".

Besides France, Sweden was the only country in the top ten to fall, yet the Nordic nation still managed to top the rankings on the sustainability pillar, come in second in cultural resources, and third for its information technology infrastructure.

Additionally, Sweden offers the eighth safest and most secure environment and has the twelfth strongest human resources.

Top ten countries for tourism:

1. Switzerland

2. Germany

3. Austria

4. Spain

5. UK

6. US

7. France

8. Canada

9. Sweden

10. Singapore

The Local/og

Follow The Local on Twitter

The Local (news@thelocal.se)

Don't miss...X
Left Right

Your comments about this article

21:31 March 7, 2013 by Phillynilly
Unsurprising. But then again Sweden is it's own advertising now isn't it...
19:45 March 8, 2013 by Khazara
This list is B.S.. I never heard of Sweden until I meet my girlfriend and I still confuse it with Switzerland.
21:38 March 8, 2013 by Emerentia
@ Khazara. Well, that might say more about you and your level of education than about Sweden and tourism, doesn't it?
16:36 March 9, 2013 by Migga
@Khazara

Sweden and the Swedes have been around for a thousand years. During it`s history it was once one of the greatest powers in the world. Today it`s considerd to be one of the best places to live and haven`t been in war the last 200 years. For you to not know about Sweden is your issue.
07:03 March 10, 2013 by Archie1954
How could the US be in the top 10 for tourism when it regularly sexually assault its airline visitors and physically embarasses and belittle visitors from all countries. The US believes that it is head and shoulders above all other countries in the world and that it is granting you a huge favour allowing you to visit its hallowed ground. It makes me sick!
09:29 March 10, 2013 by salalah
No problem, it will be made up by increased visits by sodomites ;)
10:57 March 10, 2013 by Khazara
@migga - you are exaggerating once again. The political area of Sweden is one of the last areas on earth to thaw out after the last Ice age. Before and quite some time after Sweden was uninhabitable. The so called white people who migrated to Sweden are essentially migrants since Europeans are not indigenous to any one part of the world.

Before 2008, I never heard of Sweden; why should I have? Sweden is not known for it's women (pale, no butts), food weather nor is it an economic super power. Quite frankly, the only time that I have heard it being remotely mentioned was in the film "Trading Places" with Eddie Murphy. (He, he , he , he).

Hey, I have to admit I don't like Sweden and I am relocating soon to a much warmer and brighter climate. I just feel obligated to warn people to not fall for the hype.
11:53 March 10, 2013 by Migga
@ Khazara

Sweden was uninhabitable for a long time but in the short time, comparied to other parts of the world, it was habitable the country and the Swedes have developed faster then most countries. Something to celebrate. The "white people" of Sweden aren`t migrants, the people who founded Sweden became Swedes. Their childrens are the native Swedes of today.

What Sweden is known or not known for is up for each and one to decide, your knowledge is however lacking. That doesn`t stop you from making the kind of comments you do.

It`s obvious you don`t like Sweden, most of your comments is hate towards Sweden or Swedes. Sad really. But you do that, warn people all you want. But don`t do it based on lies, stereotypes or wild generalisations. If you do you can be sure I`ll be there to give a more balanced view of things. Express your opinion but it`s hardly some truth written in stones, it`s your own private opinion. It`s worth little to nothing.
12:50 March 10, 2013 by Khazara
@migga

You do understand what "indigenous" and "migration" mean (maybe English is your second language?).

White people are not indigenous to the so called (emphasis) Scandinavian Peninsula, period / fact. For you to deny this fact speaks volumes towards your inability to reason.

"A cat can have kittens in an oven but that does not make them biscuits."

Most of these articles on The Local and those propagated in the Swedish media are self promoting propaganda (which is understandable). Studies and established and funded by white people, so as to pat themselves on the back with slice and diced (emphasis) statistics.

I live in Södermalm, near Zinkensdamm. I see a good amount of foreigners after May coming and going to the lodge within Tantolunden park. Groups of 20 who have charted buses to travel around Europe. They always look bored and do not know what to do.

However, I rarely see U.S.A. citizens travelling to Sweden nor would they. The weather is not even that warm during the summer (last year was horrible). Why waste your time coming to Sweden when you can travel to a much warmer climate that is less expensive? Safety is overrated also.
13:05 March 10, 2013 by Emerentia
One have to remember that some of the men commenting on the Local are those who have dated Swedish women who left them. They are sad people and disappointed that their lifes didnt become what they had imagined and instead of focusing on their own relationship and why it ended, and their own part of it, they become very bitter and want some scapegoats. Instead of blaming themselfs or the woman they dated, they chose to blame all Swedish women, and the men, the Swedish weather and everything about Sweden.

It's not really any point to argue with that kind of bitterness, because it has very little to do with Sweden really and all about their personal shortcomings.
14:26 March 10, 2013 by wakak
@khazara

Fully agreed with you. Sweden is totally overrated: if there is one thing that Swedes do well, it is to overcommunicate on the few nice things of this country, such as safety, people speaking English and nature. But for having lived 2 years in Sweden, I can confirm that the true picture is not as nice. Food is a nightmare (no surprise that Ikea actually sells s... in their cakes), people are cold, lazy and arrogant. So good luck for your happy relocation back to a really civilized country !

@migga

To top it all, Swedes are racists against anybody not Nordic. I somehow feel that your words to Khazara confirm this statement. I hope it is not the case...

Conclusion: Sweden remains a nice country to visit, if you are lucky with the weather and if you have money. But for Lord's sake, never live there.
15:25 March 10, 2013 by Migga
@khazara

Don`t try to belittle me, I know what the words mean. You really have a horrible attituide. White people are not indigenous to the Scandinavian Peninsula but they are so to the nation of Sweden. You are free to feel whatever you want about Sweden, there is no need to try and reaason with you. You have already made up your mind and don`t shy away from calling a nation of people as inbred mutant albinos. Sickening.

@wakak

So all swedish food is a nightmare? All Swedes are cold, lazy and arrogant? You then turn and try to label me as a racist? Laughable. You sure have a stomach. You should take a long hard look in the mirror before calling someone a racist when you write the things you do. What a joke.
20:57 March 10, 2013 by salalah
Khazara: take me with you :))

Swedish people are hard-working, I have noticed. And honest.

They only lack social skills (No casual conversations with people you don't know, especially with those of foreign origin)

The climate sucks, though. Otherwise the country is quite beautiful. I often feel "Swedish" when I go abroad because I miss the wild nature.
16:28 March 11, 2013 by SimonDMontfort
The way some folks are busy arguing on this news item, I reckon the simple matter of poorer exchange rates for foreign tourists has been overlooked and that may be a factor in Sweden being a less popular holiday destination.

For example the SEK is, or has been, very strong against sterling, US dollar and the Euro. Obviously, exchange rates vary from time to time, but the perception may be that Sweden offers less value for money, as far as overseas visitors are concerned
05:45 March 12, 2013 by Zhorka
khazara: thanks for candid assessment.
08:39 March 12, 2013 by smilingjack
well Ive been back in australia now about 10 weeks since leaving sweden after a year. after figuring out where to shop for food ICA, Hemkorp and Lidl after being shocked by the prices at Hotorget market square all was good. The food at hotorget was amazing - just expensive.

I have more or less been unable to leave my house in australia the temperature has been that hot. if its not bushfires its floods.

as to the food and cost of living in sweden - if you think its expensive dont come to australia. australia has a 10% gst as opposed to swedens 25% yet food and alcohol are still way more expensive. the variety of food is poor. its autumn here and 6pm and 35C. I miss my walks in sweden. my body got used to 5C as comfortable. now anything above 15c is hot. 35c is ludicrous. the joy of public transport has been replaced with traffic jams and police speed traps EVERYWHERE. Id head back to sweden for another 12 months and enjoy darting off to europe on the odd weekend. Miss my walks around sickla kaj badly!!!! noticed australia didnt make the top ten. no surprises there. the land of the giant rip off where customer service left a decade ago.
10:11 March 12, 2013 by Max Reaver
It's a fact that all the rest of the world confuses Sweden with Switzerland. Way too often when I'm traveling I find ppl asking me about expensive watches, fondue cheese, banks or chocolates. That's a fact and the only way not knowing this is if you never left these two countries. On this point I agree with Khazara.

Ah, somebody is fighting again... A friendly advice to our fellow poster, just to finish what wakak started... If you are obviously Swedish, then whatever you do on this website represents the action and attitude of "some ppl" in Sweden. This group of ppl mite be as little as only you, altho it must be much bigger from what TheLocal has shown us. In some sense, you are more or less representative of Sweden and Swedish ppl. You don't represent everybody, but you still do represent a significantly large group. Since that's how expats see you, you just cannot jump at ppl's throat for not loving Sweden and then expect them to believe you when you say the Swedes are loving and gentle ppl. Maybe it's the symptom of another Swedish commonality, the lack of social skill?
12:13 March 12, 2013 by Migga
@Max Reaver

I don`t know if it`s me that you are directing your comment towards, if not then fine but if it is then please write my tag.

I can assure you that I represent only myself, if there are others like me so be it but I have no responsibility for what they think, say or write. Nor can I be responsible for how others view me, that`s their issue. For you to diminish the horrible things some posters write as "not loving Sweden" shows who you are. I answer those who make disgusting comments with a harsh tone, if readers base their view of Sweden or Swedes on my comments then that says more about them then me. Swedes can be just as loving or gentle as they can lack social skills, like all people. But please, do go on showing others who you are.
17:23 March 12, 2013 by farooq21
Totally, not agreed. I had studied in Sweden. There is no mix culture here. Every thing is only Swedish.

Even some of the nice swedes who know to enjoy, used to tell themselves that we are not Swedish.

I have visited most of the cities in Sweden, didn't found any thing to interesting except rough life and proud people. What does Sweden have compared to Italy, Singapore, Malaysia Thailand or UAE. Italy which is no doubt one of the most amazing country to be is not even in the list.

I have visited Spain and Italy, I found countless tourists there in spring, Berlin which is my favorite city because of awesome people and parties. I can bet would have more visitors than Stockholm for example.

Please Swedes don't live in dream world. First visit other countries and you will know yourself that what is better.
Today's headlines
Police seeking missing Swede in London
Sofie Marie Jansson, who is currently missing in London. Photo: Metropolitan Police

Police seeking missing Swede in London

British police have issued a plea for tips in the search to find Swedish national Sofie Marie Jansson who hasn't been seen for almost a week. READ () »

University applications rocket to record high

University applications rocket to record high

Swedish universities continue to draw vast amounts of applicants with the number of prospective students seeking a third level education increasing for the seventh year in a row. READ () »

Man jailed in US over Lars Vilks murder plot
Swedish artist Lars Vilks pictured in New York in 2012. Photo: Linus Sundahl-Djerf/TT

Man jailed in US over Lars Vilks murder plot

American authorities have sentenced a 20-year-old accomplice of 'Jihad Jane' to five years in prison for an attempted terror plot to kill Swedish artist Lars Vilks, after getting involved with the murder plans when he was a teenager. READ () »

Sweden scraps 'new start zones' after EU input
Integration Minister Erik Ullenhag visits a school in Tensta, one of the neighbourhoods mentioned when he and his colleagues first floated the new start zone proposal. File: TT

Sweden scraps 'new start zones' after EU input

Sweden has abandoned a plan to ease taxes for small companies in blighted areas after the European Commission challenged its legality. READ () »

'Easter eggs an invitation to spread germs'
A typical Swedish Easter egg. Photo: Jessica Gow/TT

'Easter eggs an invitation to spread germs'

A Swedish microbiologist has warned that traditional Swedish Easter eggs laden with candy are an open invitation to the spread of bacteria and viruses. "Is this really a good idea?" he asked. READ () »

Jammed truck snarls Stockholm rush hour
Photo: Anders Wiklund/TT

Jammed truck snarls Stockholm rush hour

PICTURES: A truck got wedged inside a tunnel in central Stockholm on Thursday, with authorities concerned the accident may have damaged cables in the tunnel's ceiling. READ () »

Kids in Victorian garb mark Swedish Easter
A Swedish Easter witch holding daffodils. File photo: TT

Kids in Victorian garb mark Swedish Easter

In India, I'd notice Easter only from the traffic jam outside the churches, but here witches, egg hunts, and feathers mark the Christian holiday. The Local's Deepti Vashisht brings you the various shades of Swedish Easter. READ () »

Swedish MP ordered chemtrail probe
Chemtrails?: Shutterstock.

Swedish MP ordered chemtrail probe

A Swedish MP who launched an official government investigation into the existence of chemtrails tells The Local why he thinks Swedes deserve the truth, even if it may leave some conspiracy theorists unsatisfied. READ () »

PM pleads ignorance of Vattenfall's Nuon bid
Fredrik Reinfeldt answers the constitutional affairs committee's questions. Photo: TT

PM pleads ignorance of Vattenfall's Nuon bid

Sweden's prime minister on Thursday said Vattenfall itself, not its owners the Swedish state, had responsibility for the loss-making Nuon deal. READ () »

'Kockums submarine raid may be illegal': lawyer
Photo: TT

'Kockums submarine raid may be illegal': lawyer

A Swedish lawyer says the Swedish military may have broken the law when it raided the Malmö premises of German defence giant Thyssen Krupp. READ () »

RECEIVE OUR NEWSLETTER AND ALERTS
Society
Swedish supermarket Ica pulls contested Easter commercial off air
Kungahuset
Society
Swedish royals set baptism date for princess
finest.se
Gallery
People-watching April 16
Politics
Who's the prime minister's heir?
Alfie Atkins
Society
Are children's books the key to families integrating in Sweden?
National
'Sweden Dem protests cater to party's martyr image'
National
'Swedish research grants were fantastic, but now it's like Australia'
Society
Only in Sweden: The ten problems you'd never encounter elsewhere
National
Swedes stopped to take my picture, but didn't look me in the eyes
Business & Money
A swipe of the hand replaced cash and cards in Lund
YouTube
Features
Video: Oliver Gee finds out how to embrace The Swedish Hug
TT
National
Abba duo hints at reunion
Advertisement:
Private
National
Flash mobs hug it out across Sweden
Finest.se
Gallery
People-watching April 11-13
TT
Politics
Swedes to give six-hour workday a go
TT
Society
Aussie choir member wows Abba in Sweden
YouTube
Society
Stockholm magic a surprise YouTube hit
Fastighetsbyrån
Society
Gallery: The Local's Property of the Week
Private
Society
Swedes find 200-year-old gravestone in living room
Stockholm School of Economics
Sponsored Article
Why a bachelor's degree is no longer enough
Deepti Vashisht
Features
Deepti Vashisht dissects the magic of Sweden's personal ID number
Shutterstock
Society
Ten signs you've been in Sweden too long
Society
Jimi Fritze heard every word when doctors discussed taking his organs
Society
A Swedish farmer explains why the new bestiality ban is 'pointless'
ESL
Sponsored Article
Learning Swedish the easy way
Latest news from The Local in Switzerland

More news from Switzerland at thelocal.ch

Latest news from The Local in Germany

More news from Germany at thelocal.de

Latest news from The Local in Spain

More news from Spain at thelocal.es

Latest news from The Local in France

More news from France at thelocal.fr

Latest news from The Local in Italy

More news from Italy at thelocal.it

Latest news from The Local in Norway

More news from Norway at thelocal.no

Blog Update: The Diplomatic Dispatch

28 October 15:16

The Green Growth Group Summit »

"Today on the 28 October in Brussels, a large group of key EU Ministers and business people, including UK Secretary of State for Energy and Climate Change Edward Davey, and Swedish Environment Minister Lena Ek, will meet to discuss green growth. They all have a stake in resolving a challenge which, although it is crucial..." READ »

771
jobs available
Swedish Down Town Consulting & Productions
Swedish Down Town Consulting & Productions is an innovative business company which provides valuable assistance with the Swedish Authorities, Swedish language practice and general communications. Call 073-100 47 81 or visit:
www.swedishdowntown.com