• Sweden edition
 
Swede of the Week
Inspiring with Instagram: One Swede's Journey
Antonia Eriksson documented her recovery from anorexia - on Instagram. Photo: Antonia Eriksson

Inspiring with Instagram: One Swede's Journey

Published: 09 Jan 2014 07:00 GMT+01:00
Updated: 09 Jan 2014 07:00 GMT+01:00

The latest picture on 18-year-old Antonia Eriksson's Instagram account (@eatmoveimprove) is a plate full of rice, beans, and meat. The caption: "Carbs make you fat? HELL NO! Carbs make you strong!"

The first picture on her account, just 15 months ago, tells a different story.

"As feared they had me admitted to (the) hospital since the anorexia had gotten so crucial," the caption reads. The picture is of the hospital bed where Eriksson lay, weighing only 38 kilogrammes. Her body was shutting down and doctors feared she wouldn't have lived another day on her own.

More than 10,000 Swedes, mostly women, suffer from anorexia according to data from the Swedish Council on Health Technology Assessment, and as many as one in three Swedish women has an eating disorder of some kind.

Eriksson's own descent into anorexia began at the beginning of 2012 after she and a friend counted their calorie intake on a whim. What began just for fun quickly became an obsession, and in September she was admitted to the hospital - where she stayed for two months.

"I think I knew something was up from the very first day, but I didn’t really admit that I had a problem until I was already really sick," Eriksson told The Local. "My dad called the eating disorder clinic in town, and by the point I knew it was dangerous. I had stopped working out because my body couldn’t cope with it."

Eriksson knew something had to change. So she logged on to Instagram.

"My phone was overloaded with pictures of really skinny girls," Eriksson said. The majority of the accounts she followed were what are known as thinspo accounts ("thin inspiration"), so-called encouragement for people who want to lose weight – lots of weight.  

But Instagram wasn’t all negative. That day in the hospital Eriksson also discovered a community of support on the social image site, and decided to reach out.

"I made my first post that day in the hospital," Eriksson said. At first she posted anonymously under the account name @fightinganorexia, wanting support but not wanting to share her struggle with her peers. "I had seen what a huge network there was, and I wanted to be a part of that. Everyone talked to each other and supported each other. And I needed someone to reach out to. I needed someone who understood."

From there Eriksson's situation improved rapidly, and by February 2013 she had reached a healthy weight. She created a new account connected to her identity, wanting to be trustworthy and easy to connect to. Today her account is "fitspo", inspiring people to be fit - and not worry about their weight.

The contrast is astonishing. Every day Eriksson posts images of food - not celery sticks and salad, but "normal food", everything from fried potatoes to porridge to chocolatey desserts. Eriksson doesn't follow a diet, and encourages others not to either. And while she does upload fitness images as well, of herself sweaty and glistening in workout clothes after an hour at the gym, she never shares numbers - neither weight nor calories. 

At the time of writing Eriksson has 28,100 followers, many of whom have struggled or are currently struggling with eating disorders. 

"Today I get over 20 emails a day, and the same amount of messages (on social media)," Eriksson told The Local. "And my comment feed on Instagram is insane."

And she answers all of them, not wanting anyone to feel alone.

"I just want to inspire people. There are so many young girls who feel awful about their bodies today, and I want to show them that they don’t have to. It’s not about your weight, it’s about being happy. You only have one body and it’s not worth mistreating it." 

The battle is not over, as there are still thousands of people suffering from eating disorders  - and innumerable thinspo accounts on Instagram. The thinspo tag was censored on Instagram for a time, but was made searchable again in October last year. Eriksson thinks the social media site needs to take the next step. 

"A site like Instagram has a responsibility to look out for their followers and block dangerous hashtags if they can," Eriksson said. "These thing spread like wildfire. People are in danger and (Instagram) should change the game."

Eriksson's idea of using Instagram as a tool for improvement was not entirely original, but rather inspired by many existing accounts. But it's Eriksson's account which has taken the world by storm. Her story has been featured in media around the world. The Local asked why.

"I think it’s partly just because I’m very open with my story," Eriksson said. "I’ve written all my thoughts, and everything I feel. Not everyone talks about the dark and shameful side of their photos, and I do."

She also thinks timing has a lot to do with her sudden shot to fame.

"The story blew up because it gives people hope. We’re so used to all these negative stories about eating disorders and mental illness. And somewhere along the line comes this positive story, and that catches people," Eriksson reflected. "People need hope. And health is a big topic right now, people can relate and connect. My story just happened to come at the right time."

Solveig Rundquist

Follow Solveig on Twitter.

The Local (news@thelocal.se)

Don't miss...X
Left Right

Your comments about this article

Today's headlines
Three hurt after northern knife attack

Three hurt after northern knife attack

Three people are in hospital after they were stabbed during what police suspect was a gang-related attack in Umeå. READ  

Stockholm 'thief' turns out to be trainee ninja

Stockholm 'thief' turns out to be trainee ninja

Stockholm police rushed to the scene when a worried Swede reported that their neighbours were the victim of a break-in - but when officers arrived, they found nothing but a ninja in the middle of practice. READ  

Elections 2014
Liberals hint at bringing back conscription
Photo: Fredrik Sandberg/TT

Liberals hint at bringing back conscription

With Russia becoming "all the more aggressive", the Liberal Party leader and education minister, Jan Björklund, has suggested that Sweden may have to reintroduce conscription. READ  

Swede mauled in bear hunt gone wrong

Swede mauled in bear hunt gone wrong

Roles were reversed in a bear hunt on Thursday night, when a Swedish hunter was attacked by his prey, leaving the man in hospital in a serious condition. READ  

How immigration became a key election issue
Photo: Bertil Ericson/TT

How immigration became a key election issue

Prime Minister Fredrik Reinfeldt sparked a furore with recent comments that put rising refugee costs in focus before the elections. But why did he bring it up, and will it affect the outcome? READ  

 Saab carmaker fails in bid for receivership
Photo: Björn Larsson Rosvall/TT

Saab carmaker fails in bid for receivership

A Swedish court has rejected a request from the Chinese-owned automaker NEVS, which owns the financially-troubled Swedish brand Saab, to be placed in receivership until it could attract new financing. READ  

Sweden's highest peak to lose title next year
The view of Kebnekaise's southern peak, soon to be the second highest peak in the country. Photo: Stockholm University

Sweden's highest peak to lose title next year

Mount Kebnekaise's southern peak will no longer be the highest point in Sweden by 2015, researchers predicted on Thursday, adding that the change will spell a major blow for tourism in the region. READ  

Gothenburg preschools end school photography
Moments like these are a thing of the past for Gothenburg preschoolers. Photo: Jonas Ekströmer/TT

Gothenburg preschools end school photography

Preschool managers in Gothenburg have decided to ban class photos at preschools in their municipality, citing the different financial situations of families as one reason for the change. READ  

Presented by Stockholm Business Region
Introducing… Insurance in Stockholm
This is Stockholm. Don’t worry - be happy. File photo: ASIFE/iStockphoto

Introducing… Insurance in Stockholm

Many consider Sweden a pretty safe place to live, but what if an icicle pierces your little toe or a ray of midnight sun sets fire to your kettle? Don’t worry, we’ve got you covered when it comes to sorting out insurance in Sweden. READ  

Brit's life in Sweden becomes BBC radio show
The cast of The Cold Swedish Winter.

Brit's life in Sweden becomes BBC radio show

The Local chats to UK funnyman Danny Robins about his new radio show The Cold Swedish Winter, which is making waves on BBC radio. He talks elk, moose, and what it means to be a Swedophile. READ  

RECEIVE OUR NEWSLETTER AND ALERTS
Gallery
People-watching August 27
Gallery
Top ten false friends in Swedish
National
Roma advocate scoops Wallenberg prize
Society
Meet the man who made a Swedish store recall its high heels for kids
Business & Money
'How I came to run my own business in Sweden'
Blog updates

25 August

Hit och dit, här och där (The Swedish Teacher) »

" Hej igen! A common challenge for Swedish language students are the location adverbs hit/här, dit/där, hem/hemma etc. Some of the location adverbs come in two versions. We should use one type of location adverb when we use a verb describes where we are, and we should use the other type of location adverb when we the verb..." READ »

 

25 August

The Dollar Store (Blogweiser) »

"A dollar store in Sweden. Blog post: http://t.co/tNuuvcP1q0 #USD #greenbacks #sweden #sverige pic.twitter.com/RHFAYf7U1k — Joel Sherwood (@joeldsherwood) August 23, 2014 There’s a chain here in Sweden called The DollarStore. This name always stood out to me in a country where they don’t use dollars. I went there for the first time this weekend. They actually accepted greenbacks..." READ »

 
 
 
Politics
Expert explains why Sweden's election oozes uncertainty
National
City plays Schindler's List theme at Nazi rally
Society
For Stockholm Fashion Week, here's the A-Z of Swedish fashion
National
'Amnesiac' man avoids deportation for ten years
Gallery
Princess Estelle through the years
Business & Money
Swedish city all set for six-hour workday trial
Business & Money
Five golden rules for the Swedish job hunt
Sponsored Article
Graduates: Insure your income in Sweden with AEA
Gallery
People-watching August 22-24
National
Armed royal guards caught (very) drunk on the job
National
Sweden orders textbook on Roma discrimination
Gallery
Violent anti-Nazi demonstrations in Malmö
Society
A closer look at Sweden's five official minority languages
Gallery
See the destruction from the southern Sweden floods
Politics
'Sweden Democrats hold the key to elections'
Society
Swedes celebrate first day of smelly fish season
Politics
Sweden elections: How do they work?
Finest.se
Gallery
People-watching August 20th
Society
Did you know the Bronx in NYC was named after a Swede?
Sponsored Article
Find out what gives this Swedish school executive appeal
Sponsored Article
Introducing...Your finances in Stockholm
Sponsored Article
Introducing...Housing in Stockholm
Latest news from The Local in Austria

More news from Austria at thelocal.at

Latest news from The Local in Switzerland

More news from Switzerland at thelocal.ch

Latest news from The Local in Germany

More news from Germany at thelocal.de

Latest news from The Local in Denmark

More news from Denmark at thelocal.dk

Latest news from The Local in Spain

More news from Spain at thelocal.es

Latest news from The Local in France

More news from France at thelocal.fr

Latest news from The Local in Italy

More news from Italy at thelocal.it

Latest news from The Local in Norway

More news from Norway at thelocal.no

759
jobs available
Swedish Down Town Consulting & Productions
Swedish Down Town Consulting & Productions is an innovative business company which provides valuable assistance with the Swedish Authorities, Swedish language practice and general communications. Call 073-100 47 81 or visit:
www.swedishdowntown.com
PSD Media
PSD Media is marketing company that offers innovative solutions for online retailers. We provide modern solutions that help increase traffic and raise conversion. Visit our site at:
http://psdmedia.se