• Sweden edition
 
Hundreds of great job opportunities for foreign professionals at Sweden's top employers - in cooperation with Monster, Experteer, Stepstone, and CareerBuilder.
What
Where
1,008
jobs available
Find English-speaking professionals with The Local.
Advertise a vacancy
Swedish firm defends 'ladies only' job ad
Stock image of a woman at a computer. File: Victor1558/Flickr

Swedish firm defends 'ladies only' job ad

Published: 05 Mar 2014 14:36 CET

Malmö start-up Brisk.io, which creates tools for sales organizations, recently advertised two positions within their company. The firm has been on the lookout for a blogger/marketing position and an outbound sales junior role, and stated in the job listings that they had a preference for female candidates. 

"The position is in Malmö (Sweden) and you are fluent in English and are proficient with the technical tools. Preferably you are a woman. Yes, we are biased to hiring women for all positions," stated the advert.

At present, Brisk.io employs one woman in its 10-strong workforce. Co-founder and CEO Hampus Jakobsson told The Local that the lack of females in the office had been the motivation for the biased job posting.

"The idea behind the advert was a collective one. I wouldn't say that it is a policy but a philosophy as we want to create a non-homogeneous work environment," said Jakobsson.

"Men tend to be more T-shaped and less willing to give things a try, whereas women are the opposite," he added. "In general I'd say that women are more tenacious and function better in teams." 

The firm has been in operation for the past 18 months and has already attracted $1.2 million (7.7 million kronor) in investment, Jakobsson said. It currently has offices in Malmö and in California.

The co-founder said technical firms such as his tend to be male dominated and he wanted to address the imbalance.

"For tech firms there is a massive male bias of about 90 percent. The 10 percent of women who do work in this industry tend to be in the administrative side and not in research and development. That needs to change," he said.

Jakobsson added that he hadn't encountered any hostility from men to the job advert, but admitted he wasn't sure if it was entirely legal.

"So far all our applicants have been women," he said.

He rubbished suggestions that the male-dominated company was simply keen to employ some 'eye candy' for the office.

"Not at all! That's why we despise the calendars that mechanics have on the wall," he quipped.

A spokesperson for the Equality Ombudsman (Diskrimineringsombudsmannen - DO), the state's equality watchdog, told The Local that would-be employers were not breaking the law if they stated a bias for a particular gender.

"When an employer wants to hire a specific person for a job they need to state that preference in the advert. In this instance it could be that the company is mainly made up of men and they want it to be more gender balanced," a spokesman said. 

"However, an employer cannot discriminate on grounds on ethnicity or race as that would illegal."

Patrick Reilly (news@thelocal.se)


Don't miss...X
Left Right

Your comments about this article:

The comments below have not been moderated in advance and are not produced by The Local unless clearly stated. Readers are responsible for the content of their own comments. Comments that breach our terms and conditions will be removed.

Your Swedish Career
For this week's My Swedish Career we meet Leigh Neil, who one day came to realize that there was a gap in the Swedish market for children's toys and decided to do something about it.
You've landed a job interview at a Swedish company, but how should you approach it? Peter Helin - Marketing Coordinator at careerbuilder.se - has given his top tips to The Local.
For this week's My Swedish Career we meet Faustine Rostand, who came to Sweden as an exchange student and fell in love - with the culture. But she told The Local she has found it tricky adapting to Sweden as a French woman.
For this week's My Swedish Career we meet a Canadian who came to Sweden for love and now works in Lidköping, custom-making guitars.
Surf's up with The Local's Swedish Career chat this week. We've taken a turn from the norm and talked to John Brodie who's kicking off what looks like a promising career in surf writing.
American Scarlet Vikarby owns a home theatre installation business. She talks to The Local about owning a company, how being a woman can be a game changer, and how to overcome reserved Swedes.
Swedish Employment News
For this week's My Swedish Career we meet Leigh Neil, who one day came to realize that there was a gap in the Swedish market for children's toys and decided to do something about it.
You've landed a job interview at a Swedish company, but how should you approach it? Peter Helin - Marketing Coordinator at careerbuilder.se - has given his top tips to The Local.
For this week's My Swedish Career we meet Faustine Rostand, who came to Sweden as an exchange student and fell in love - with the culture. But she told The Local she has found it tricky adapting to Sweden as a French woman.
For this week's My Swedish Career we meet a Canadian who came to Sweden for love and now works in Lidköping, custom-making guitars.
Surf's up with The Local's Swedish Career chat this week. We've taken a turn from the norm and talked to John Brodie who's kicking off what looks like a promising career in surf writing.
Social Democrat party leader Stefan Löfven announced on Friday his "most important election promise", a 90-day job guarantee programme for young Swedes.

International Sales - Stockholm based
Marcus Evans is looking for International Sales Executives
FULL JOB AD »

THG is hiring for the Stockholm office!
THG is looking for International Sports Sales Executives to sell their VIP hospitality facilities at major sports events.
FULL JOB AD »

CellaVision AB
Lund
Stepstone
Added 10/22/14

Dfind Science
Vastra Amtervik
Careerbuilder
Added 10/22/14

Ericsson
Stockholm
Careerbuilder
Added 10/22/14

Volvo
Göteborg
Careerbuilder
Added 10/22/14

Volvo
Göteborg
Careerbuilder
Added 10/22/14

Samsung Electronics Nordic Aktiebolag
Kista, STHM
Monster
Added 10/22/14

Capgemini
, KRBG
Monster
Added 10/22/14

Match Recruitment Group AB
Stockholm, STHM
Monster
Added 10/22/14

Volvo Car Group
Göteborg, VTG
Monster
Added 10/22/14

Volvo Car Group
Göteborg, VTG
Monster
Added 10/22/14