February 13, 2012
Published: 13 Dec 09 16:37 CET | Double click on a word to get a translation
Online: http://www.thelocal.se/23824/20091213/
US beverage giant Coca Cola is suing to stop a Swedish company from selling Ukrainian-made Coke products in Sweden.
What do you think? Leave your comment below.
Several of the recent killings in Malmö have been linked to financial fraud and fake companies trading online, according to sources close to the ongoing murder investigations. READ (3 COMMENTS) »
Finnish driver Jari-Matti Latvala claimed the Rally of Sweden title near Hagfors in western Sweden on Sunday, the sixth win of his career. READ »
A 24-year-old teacher has been remanded into custody on suspicion of child rape after admitting that he had sexual relations with a number of teenage pupils. READ (4 COMMENTS) »
Medicinal cannabis is now available as a prescription medicine in Sweden after the Medical Products agency approved a cannabis-based mouth spray for the treatment of multiple sclerosis. READ (13 COMMENTS) »
A man has been arrested in Gävle in northern Sweden on suspicion of having stolen a 20-year-old's wallet while doling out an impromptu hug in an apparent copycat attack of a gang operating in Stockholm. READ (1 COMMENT) »
A new line of snow showers is expected to powder Sweden during Saturday, with the snowfall expected to continue all through the night into Sunday. An area of low pressure north of Sweden is the culprit behind the large area of snowfall. READ (5 COMMENTS) »
Two-thirds of newly appointed bosses in 2011 were men, according to a survey of Sweden's eight largest management recruitment companies presented in Swedish media. READ (11 COMMENTS) »
A Stockholm-based psychiatrist had sex with one of his patients during a therapy session. The man has now been charged with sexually exploiting a person dependent of him. READ (15 COMMENTS) »

As diverse as Sweden is, there are a few societal norms that are distinctly Swedish. Understanding a handful of them will hopefully prepare you culturally before you relocate. When you're invited home to a Swede, you better be on time and take your shoes off, writes expat Lola Akinmade-Åkerström. Read more »
Sweden is a country where almost everyone can speak English. So why bother to learn Swedish? Edina Varnagy from Hungary managed with English for a whole year but then found that Swedish could open doors – to a job, a social life and greater understanding. Read more »
"The ice dripped in the winter sun. It was the first day when the light had been intense enough to cause dripping in the sunlight. To hear it was an extraordinary wakeup call. The cycle was happening again as it always does, always will (or so we think). I imagined that on my summer island, the bees..." READ »
|
|

fin
adjective
Fin means anyhting from sweet to proper. When someone says, Du är så fin it's quite a compliment.
Sweden – Up North, Down to Earth is a book about Sweden today. A country of natural beauty and open space, and a society focused on equality, human rights and sustainability. Meet regular and astonishing Swedes, supercars and indie rock bands, vampires and royalties.
Buy your copy of Sweden – Up North, Down to Earth from Sweden Bookshop
Register now for:
> Free use of noticeboard
> Special discounts
> Weekly news roundup
> Unlimited use of discuss
506 jobs available
202 new jobs this week
0 new jobs today
Your comments about this article:
The comments below have not been moderated in advance and are not produced by The Local unless clearly stated. Readers are responsible for the content of their own comments. Comments that breach our terms and conditions will be removed.
Different standards for different people
This is interesting.
The hypocrisy is noted.
Åbro is not to bad, guiness is good and when I get back to Belfast I wll have a harp:)
For example, in Israel, Coke has about twice the sugar as Coke sold in the US. Based on market research Coke found that the less sweet US version of Coke faired poorly with consumers. Only when the sugar was increased was Coke competitive.
Nemesis,
It is not hypocrisy. It is a licensing issue. If you think that capitalism is synonymous with breach of contract than you need a better lexicon.
Wrong.
If there is breach of contract it is with the Ukranian company.
Thye are suing in the wrong country.
For once I agree with you.
i don't think this has anything to do with the standard of the drink but has to do with the production cost which is much lower in ukrain.importing coke from ukrain is much much profitable than buying from the swedish coke company.
This may be true. Never the less, a liberals propensity to think it's ok to take away everyones freedom is astounding.
You may not eat or drink the things you would like banned but it doesn't mean everyone doesn't like it.
@Nemesis Why should Coca Cola be sueing the Ukraine company? They are selling the drink to a customer. It is the Swedish company that is selling it on in the incorrect market.
That would be a much better use of the weak links than simply allowing them to expire when they could serve a more valuable purpose.
Also, one of the bedrocks of capitalism is the enforceability of contracts. Would it be ok for a company that bought a cheap Coke license that permitted it to sell Coke in Zimbabwe to start selling Coke in Japan? Obviously that would be a much more expensive license.
Maybe the US could grant refugees status to people escaping this Anti-Rock and Roller curtan that would settle across Scandinavia, and re-settle them in Las Vegas.
We would have to send in the CIA and Special Forces to help the Forces of Freedom set up underground factories to produce Whiskey/Burbon, Coca-Cola and Ice cubes.
Don't even joke about stuff like that it is as crazy as the Talliban banning the Minni-skirt.
The bars and clubs that serve drinks mixed with coke et al, are not in the business of making money from coke, and they could simply refuse to sell the same item except for use in a mixed drink. In any event, anyone who frequents the bars and clubs who want coke aren't wanted as guests by the bars and clubs. Most high-end places are very crowded, and those non-drinking guests are taking up space and air that could be used by the spending guests.
Ideally, the most susceptible of those who are targeted for the Coke and Pepsi , et al, poisons do not yet frequent the clubs and bars.
But somehow, even you know all of this already.
The point is in the US, the reason Coke is so much ore popular than Pepsi, is not teenagers drinking it, it's used as the priary mixer in bar drinks.
Go in any bar in the US and the out of control will be drinking Burbon, Whiskey, Rum or Tequila. Coke is the preferred mixer for all of those, except Tequila. No teenagers needed.
Just one cynical little non-conspirational point: the article says the Swedish company "switches the labels". By this I guess it means that if we buy it in Sweden we are not being told it is Ukrainian. Since the main content is water and Ukraine does not exactly have the same anti-pollution standards as Sweden (not to mention Chernobyl) I think we ordinary, non-CIA, non-corporate folks kind of have a right to know it's coming from Ukraine. But then, maybe I'm just being silly.
But hey, who am I to blow against the anti-multinational, anti-capitalist wind????
However, for cleaning my bicycle chain it doesn't matter if it comes from Tmbuktu.....!
As far as Coca Cola suing the Swedish distributor... They have every right to sue them considering the cola imported from Ukraine is repackaged with Swedish labels as though it was produced in Sweden for the Swedish market. I don't think that they would have as much of a problem with it if it retained the Ukrainian labels, after all I see Arabic writing on some of the bottles sold in the smaller kiosks.
The Coca-Cola in Germany has a strange after taste in my opinion. The Dutch Coca-Cola is a little similar to the German one. While the Swedish Coca-Cola is less sugary and more carbonated than the American one, but more sugary and less carbonated than the American one. The Coca-Cola in Mexico is sweeter and flatter than the American one. Coca-Cola in S.Korea is less sweet and less carbonated than the Japanese one.
Different countries have different tastes.
"According to the suit, Coke accuses Fammal of importing Coca-Cola, Fanta and Sprite from a manufacturer in the Ukraine which is only licenced to sell Coke products in the Ukraine."
Coke is probably in legal discussions with the Ukrainian company for it's contract breach but Fammal has imported it illegally into Sweden. There are licensed importers for Sweden which is certainly not news to Fammal. They did something illegal and are now paying the price.
@lingonberrie
What about julmust and that God-aweful sockerdricka? Those have a buttload of sugar in it too. Should Sweden ban that too, or are you talking only about bad things that Sweden imports?
Most coca cola i have personally tasted around some places in europe have always tasted diffrent..
In sweden its sweet ... In england is high with sugar & cherry,lime,lemon flavours (i miss those) In France the coca cola was disgusting it had hardly any suger which ment it just tasted like crap. In Germany the coca cola is also sweet ;) Germany bought is the best i have tasted so far.
And at the other people IT SHOULD NOT BE BAND. The company doesnt force you to put their product inside of your stomach they don't hold a gun to your head ! Most people do like it so it being banned is rediculas to be quite honast.
And the shop deserves to be sewed but i think also so does the Ukrainen company for even allowing their distrabuters to sell it to sweden its a fault on all tthree parts as Coca Cola only checked out and ive noticed Ukrainian coca cola in quite a few places not just in Sweden :)
Interesting the phrase that the product doesn't "...meet Coke's standards for the Swedish market" - the operative word here being standard. So, this means that Coke sells sub-standard products in other markets.
I'm convinced that the whole reason behind the lawsuit is that Coke is afraid to loose its Swedish customer base if their sh** products are sold here. So easy to solve: maintain the same quality level in all markets.
That doesn't mean differences in flavor. Coke does have slightly different flavors in different countries since it is made to suit local tastes. In this case Coke wouldn't be afraid to loose customers because Swedes would naturally prefer the version that they liked the most.
Just as Cognac is only produced in specific areas of France and they have the copy right, the Sweds should they make a brandy and call it Cognac, the Sweds would be in violation of international copy-right laws.