Published: 17 Oct 11 11:35 CET | Print version
Online: http://www.thelocal.se/36786/20111017/
Beauty conglomerate L’Oréal continues to market its anti-wrinkle creams in Sweden with ”misleading information” according to Sweden's consumer watchdog, demanding the company be fined.
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The late great English actor/musician Dudley Moore starred in a film called "Crazy People" in which he played an advertising exec who began to tell the truth about his clients' products. Advertising is not about telling truth or trust, rather the essence of advertising is, to use a phrase from another English man Alan Clarke an MP during the reign of Queen Margaret Thatcher, being "economical with the actualitie". It is all about omitting those things that are inconvenient and promoting those things that make it appear a product is better than its rivals.
Anti-wrinkle cream does nothing. If it has any positive effect it is the application of it to the face where the cream acts as a lubricant to prevent minor skin burns that would otherwise occur as the person massaged the wrinkled area.
There's a small terminological inexactitude in your comment ;-) the quotes are from Englishmen. And it's only embarrassing if one believes the lie, put about by Englishmen, that Englishmen are pillars of moral rectitude. The higher in society that an Englishman reaches the more likely he is to express "terminological inexactitudes"; the last great English politician Winston Churchill certainly knew it, whereas today's crop don't care.
By the way, I am English.
The world is full of fools, gullible idiots, upon which the capitalists prey. In America, perhaps 90% of cosmetic, health and beauty things sold are pure junk and not worth a cent.
In America, crime pays, with hundreds of Scammers making millions every day, and at worst, having to stop the scam after they are wealthy.
You get the biscuit for unhinged rant of the day.
L'Oreal is a French company, as I had thought everyone knew.
nattö, a japanese breakfast specialty. It contains vitamin PQQ (really) which helps the ageing skin. Try wikkying both for more info. All proven or conjecture, make your own judgement.
The skin is a practically imperneable barrier. Externally applied products hardly count, but exceptions exist.
I really appreciate your humor....