Facebook bounce brings more firms to Luleå
Published: 11 Oct 12 16:25 CET | Print version
Online: http://www.thelocal.se/43760/20121011/
A year after Facebook announced it would open a data centre in Luleå, three more multinational companies are set to follow suit, opening branches in the northern Swedish town.
- After Facebook, Luleå sets sights on digital age (28 Nov 11)
- Facebook's 'coolest' data hub coming to Sweden (27 Oct 11)
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Fredrik Kalloniemi, operations manager at Aurorum Science Park in Luleå, explained that the hiring team is hoping to hire as many local Luleå residents as possible.
“It’s a lot easier then having to relocate people,” he told The Local.
“These are people that know the region and the business, which makes recruitment a lot quicker. I think any company likes that.”
Though Facebook has been a major factor in putting Luleå on the map as an emerging tech hub, Kalloniemi maintains the new data centre is not the only reason companies are interested in establishing operations near the Arctic Circle.
“In recent years, there has been a 20 billion kronor ($3 billion) investment in the industry in Sweden,” he said.
A large percentage of that has been invested in IT infrastructure, which has made Sweden an attractive location.
“Facebook served as a trigger, but there are more data centres in this region and these multinational companies see a possibility to expand, to start partnerships with local companies," Kalloniemi added.
The Aurorum Science Park is also talking to a whole list of other companies, suggesting that the three new firms, the names of which have yet to be made public, are only the beginning.
The plan is that the data centre will eventually consist of three buildings with enough space to include additional companies.
The first building is currently under construction and is already making an impression.
“The data centre is going to be huge, I mean it’ll be crazy big,” Kalloniemi told The Local.
Sanne Schim van der Loeff
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And why wont they disclose their names?
Or is this the same tactic that SAAB motors took, trying to raise capital and using deception to drive up prices and interest up in an area that virtually no one cared about and eventually resulted in HUGE losses.
Well since the agreement, facebook shares are sharply down.
And we haven't seen any other brand names mentioned .....