It’s all about retro, vintage and granny style at the moment. I thought the hype had reached its climax when fashion magazines suggested that granny knickers would be the next great underwear trend. I was wrong. A few days ago I read in the Metro newspaper that having grey hair is a must-have this season. I am not really sure what I should think about that.
It is quite common in my family to get grey hair at an early age. I don’t know how many times I have heart the story about my aunt Elli whose hair turned totally grey in half a year when she was 27. When I was a child I thought the story was hilarious. Now it rather sounds like a horror story to me (I turn 27 this year…).
Looking at style icons such as Kate Moss, Mary Kate Olsen or Pink, it seems that I don’t have to worry about having grey hair soon as all of them proudly wear grey this season. The trend has also reached the Swedish fashion market. When Cheap Monday presented their autumn/winter 2010 collection at Stockholm fashion week in February most of the models had grey hair.
I think it is very interesting when things that are considered ugly suddenly become hip and cool because it demonstrates how subjective and time-bound beauty ideals actually are. On the other hand, I think grey is an incredibly boring colour in particular if people with very light complexion like me wear it. It makes me invisible. Therefore I have almost no grey clothes.
However, I was very curious how I would look like with grey hair so I asked a friend to photoshop my hair. What do you think? I think it really looks fake and strange so I definitely won’t try it in reality!
Cheap Monday autumn/winter 2010. Photo: Kristian Löveborg.
































































