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February 14, 2012
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Dutch court orders ISPs to block Pirate Bay
Business & Money: 12 Jan 12
Access to Swedish file sharing site The Pirate Bay was ordered blocked on Wednesday for clients of two internet service providers (ISPs) in the Netherlands following a ruling by a Dutch court citing copyright concerns.
READ »
Swedish ad agency behind sex school hoax
Society: 11 Jan 12
The news about the Austrian sex school AISOS, which spread like wild-fire through the international media, was staged by a Swedish advertising agency.
READ »
Swedish broadcaster MTG quits Slovenia
Business & Money: 5 Jan 12
Swedish broadcaster MTG said on Wednesday that the company intends to close down its Slovenian television channel and cease operations in the country due to the continued unpropitious media environment there.
READ »
Sweden boasts world's 'most democratic' Twitter account
Science & Technology: 21 Dec 11
By handing its official Twitter account over to regular citizens, including a priest, a teacher and a ”coffee-drinking bull-dyke", Sweden defends its reputation as one of the world's most democratic nations, The Local's Rebecca Martin discovers.
READ »
'Milfshake' ad campaign 'not sexist': watchdog
Society: 7 Dec 11
An advertisement for a health drink featuring a slang term for sexually desirable mothers does not discriminate against women, Sweden's advertising watchdog has ruled.
READ »
Swedes aghast over Ryanair bikini calendar
Business & Money: 7 Dec 11
Sweden's advertising watchdog has been flooded with complaints concerning an advertisement for a calendar featuring scantily clad Ryanair stewardesses.
READ »
H&M defends marketing lingerie with fake models
Business & Money: 6 Dec 11
Swedish clothing retailer H&M has defended its use of computer-generated bodies adorned with the heads of real models in order to sell swimwear and lingerie.
READ »
'Swedish society forces 'immigrants' to emigrate'
Analysis & Opinion: 28 Nov 11
Swedish society is failing its "immigrants", many of whom, such as football star Zlatan Ibrahimovic, are forced to look elsewhere to build successful careers, social commentator and author Tove Lifvendahl argues.
READ »
Stockholm reeling from giant chipmunk shocker
Society: 22 Nov 11
A huge display featuring giant chipmunks, unveiled on Sunday at an iconic Stockholm landmark, was met with outrage by onlookers and city officials alike, who were expecting more traditional Christmas decorations.
READ »
Ten Swedish brands everyone should know
Lifestyle: 8 Nov 11
While Ikea, H&M, and Ericsson are all well known Swedish brands, here's a list of ten more products and brands from the land of the midnight sun that any self-proclaimed Swedophile should also know.
READ »
Study: Swedes 'more emotional' at work
Society: 5 Nov 11
A recent survey reveals that Swedes are breaking down the barriers between their work and private lives by showing more emotion on the job, even in front of top management.
READ »
Gambling addicts 'not getting enough help'
National: 23 Oct 11
Swedish health authorities have criticised the lack of help available in Sweden for gambling addiction, with many municipalities providing no resources at all to deal with the problem.
READ »
Advert slammed for portraying women as 'pure sex objects'
Business & Money: 18 Oct 11
The Jack & Jones clothing retailer has been rapped by Sweden's advertising watchdog for a “sexist” ad campaign which utilised scantily clad women to market a line of men's clothing.
READ »
Beauty giant slammed over anti-wrinkle claims
Business & Money: 17 Oct 11
Beauty giant L’Oréal continues to market its anti-wrinkle creams in Sweden with ”misleading information” despite a ban from last year, according to Sweden's consumer watchdog.
READ »
Google adds Swedish timetable service
Business & Money: 13 Oct 11
Google Sweden has announced the launch of its Google Transit service in the country, offering a nationwide timetable service integrated into its Google Maps navigation tool.
READ »
Blood donors targeted in social media push
Science & Technology: 5 Oct 11
Sahlgrenska University Hospital in Gothenburg in western Sweden has launched a massive social media campaign to encourage blood donors to sign up to a "nag me until I become a blood donor" contract and help tackle a shortage.
READ »
CIA-backed IT firm offers view into the future
Science & Technology: 27 Sep 11
A CIA-backed Swedish-American company claims that it's new technology can predict disease, terrorist threats, economic swings and resource shortages. The Local’s Karen Holst explores.
READ »
Swedes pioneer new 'Spotify for e-books'
Science & Technology: 15 Sep 11
Following in the footsteps of Swedish streaming music service Spotify, a group of tech entrepreneurs believe they've found a similar solution that could revolutionise the book market, The Local's Geoff Mortimore discovers.
READ »
Top ten Swedish tech innovations
Science & Technology: 7 Sep 11
Sweden is renowned for its innovation and strong research tradition and The Local has compiled a list of ten technological breakthroughs of the last decade.
READ »
London's Soho Square set for Swedish 'fika'
Society: 26 Aug 11
The scent of Swedish coffee and cakes is filling the air over Soho Square in the heart of London's theatre district after tourism group VisitSweden erected a Swedish style café to offer "fika" and to lure cosmopolitan Londoners to Sweden.
READ »
Higher educated workers more insecure: study
Business & Money: 19 Aug 11
One in three Swedish employees have felt worried that they will be exposed as a “fraud” at work, a new survey from recruitment agency Manpower shows.
READ »
'Let's hope everything goes well': Victoria
Society: 18 Aug 11
Sweden's Crown Princess Victoria on Thursday expressed her gratitude to those who wished her well following news of her pregnancy, while newspapers across Sweden pondered the significance of the impending royal birth.
READ »
YouTube talking twins celebs to pitch Swedish broadband service
Business & Money: 15 Aug 11
A viral clip of babies in conversation is a Swedish broadband provider's latest YouTube-inspired commercial, which premieres on television on Wednesday as the start of their autumn campaign.
READ »
Spotify service fails on music quality: report
Science & Technology: 22 Jul 11
Music streaming service Spotify may be in breach of Swedish marketing laws, according to claims in a report published on Friday, with many finding that the quality of the music does not match company promises.
READ »
Raunchy pillow to boost Swedish book sales
Society: 18 Jul 11
Two Swedish books reaching bookstores on Wednesday are being launched with a somewhat unorthodox promotional campaign, dubbed "The Fuck Pillow".
READ »
Spotify aims high after US launch
Science & Technology: 15 Jul 11
Swedish music streaming service Spotify launched its popular service in the US on Thursday, hoping to repeat its success in Europe which has seen the firm attract more than ten million users.
READ »
Spotify signs deal with Virgin Media
National: 7 Jul 11
Virgin Media announced on Wednesday it had agreed a deal with Sweden's Spotify to offer music streaming services for the British company's television, mobile phone and Internet subscribers.
READ »
Almedalen political week kicks off in Sweden
Lifestyle: 4 Jul 11
Sweden’s annual political week, the “Almedalen Week” (Almedalsveckan), started on Sunday and will go on for eight days on the Baltic Island of Gotland. Contributor Oliver Gee talks to representatives from the two largest political parties; the Social Democrats and the Moderates, to find out more.
READ »
Swedish armed forces suffer new recruit exodus
National: 1 Jul 11
Of the 300 recruits to the Swedish military that started their initial training in April 20 percent have left due to “physical reasons”, according to figures published on Friday, prompting calls for a review of the selection process.
READ »
'Have an affair' ad cleared by industry watchdog
Business & Money: 29 Jun 11
An ad campaign by a Swedish dating site urging people to cheat on their spouses and which shattered the record for consumer complaints, has been cleared by Sweden's advertising watchdog.
READ »
Swedish museum takes aim at Facebook censor
Society: 27 Jun 11
Fotografiska, a contemporary photography museum in Stockholm, has elected to censor its own promotional material for an upcoming exhibition featuring Robert Mapplethorpe to draw attention to Facebook's strict nudity ban.
READ »
Swedish projectile vomiting TV ad cited for being 'distasteful'
Business & Money: 17 Jun 11
A television commercial for a Swedish travel website featuring a graphic depiction of its "sickeningly low prices" tagline has drawn scorn from the Sweden's advertising watchdog.
READ »
Sweden tourism heads for new record year
Society: 9 Jun 11
The number of foreign tourists visiting Sweden climbed 3 percent during the first four months of 2011, new statistics from the Swedish Agency for Economic and Regional Growth show, prompting hopes of a new record year.
READ »
Sony Ericsson ends trademark dispute
Science & Technology: 14 May 11
Sony Ericsson has put an end to its trademark dispute with the American telecomms company Clearwire.
READ »
Microsoft confirms $8.5 billion Skype purchase
Science & Technology: 10 May 11
Skype, the IP telephony company founded and part-owned by Swedish entrepreneur Niklas Zennström, has been bought bought by US software giant Microsoft, the firms confirmed on Tuesday afternoon.
READ »
Facebook gives kissing women film ad the boot
Society: 5 May 11
A Swedish film distributor's attempt to use an image of two women kissing in a Facebook advertising campaign has been rejected by the popular social networking website.
READ »
Spotify takes fight to iTunes with iPod app
Business & Money: 4 May 11
Swedish music service Spotify has launched an iPod app, as the firm seeks compete for music sales with Apple's iTunes and expand user options after imposing restrictions on its free streaming service last month.
READ »
Man arrested after paying for noisy sex
Society: 20 Apr 11
Grunts heard through a wall were enough for police in southern Sweden to arrest a 46-year-old man on suspicion of buying sex.
READ »
Stockholm agency touts ad space on out-of-office emails
Business & Money: 18 Apr 11
A Stockholm ad agency is using the occasion of an art director's parental leave to launch a service selling ad space on out-of-office messages.
READ »
Millennium films rain cash on Stockholm
National: 16 Apr 11
The Swedish millennium films have brought a windfall to the Stockholm region in terms of marketing, jobs, trade, and tourism, according to a new report.
READ »
Publisher Metro reports drop in quarterly losses
Business & Money: 15 Apr 11
Swedish free newspaper publisher Metro International announced on Friday that its first quarter losses shrank substantially compared to the same quarter last year.
READ »
Spotify to set limits on free music streaming
Science & Technology: 14 Apr 11
Swedish music streaming service Spotify has announced plans to implement new limits on its free service in hopes of encouraging more users to pay for the services premium features.
READ »
Unpaid bills halt Saab car production
Business & Money: 30 Mar 11
Saab Automobile was forced to halt production at its factory in Trollhättan in western Sweden on Tuesday after a transport company halted deliveries due to millions of kronor in unpaid invoices.
READ »
Spotify shuts down ads as virus strikes
Business & Money: 25 Mar 11
Swedish online music streaming service Spotify has switched off its adverts after users of its ad-supported version reported being hit by a virus attack.
READ »
Swedish 'have an affair' ad sets complaint record
Society: 18 Mar 11
An ad campaign by a Swedish dating site urging people to cheat on their spouses has shattered the record for consumer complaints, while the company's CEO defended the site as "an alternative to divorce".
READ »
'Have an affair' bus ads anger Swedish commuters
Society: 15 Mar 11
A new Swedish website which challenges married people "to liven up life and have an affair" has been reported to the advertising ombudsman amid a chorus of criticism.
READ »
Spotify hits million paying user milestone
Business & Money: 8 Mar 11
Swedish digital music service Spotify now has one million paying users, the company announced on Tuesday, more than twice as many compared to a year ago.
READ »
New music service takes up the Spotify gauntlet
Business & Money: 24 Feb 11
Scandinavian mobile technology firm Aspiro has announced the impending launch in Sweden of WiMP, a new music streaming service hoping to imitate the success of pioneering Swedish site Spotify.
READ »
Reaching expats in Europe simplified with new ad network
Business & Money: 21 Feb 11
English-speaking professionals in other European countries form a growing and valuable market. Reach:Europe, launched today by The Local, helps advertisers reach nearly 6 million of these high-earning consumers with one phone call.
READ »
Swedish publisher Metro swings to profit in 2010
Business & Money: 3 Feb 11
Swedish publisher Metro International, which publishes free daily newspapers in over 100 cities around the world, announced it had swung back to profit in 2010 thanks to restructuring and the recovery of the advertising market.
READ »
Swedish body finds 'Boxer'-clad cartoon 'offensive to men'
Society: 2 Feb 11
An advert for TV operator Boxer featuring an overly-muscled animated figure dressed only in boxer shorts reduces men to sex objects, the Swedish Advertising Ombudsman has ruled.
READ »
Swedish TV licence fees contribute to better society
Society: 13 Jan 11
Sweden's television and radio licence fee system may appear confusing to new arrivals to the country, especially to those who come from countries that collect revenue for public broadcasting through taxation.
READ »
Swedes more willing to sell unwanted Christmas presents
Business & Money: 25 Dec 10
Santa is barely out of the door before many Swedes are sitting in front of their computers and putting their unwanted gifts online as more and more people sell their unwanted Christmas presents.
READ »
More bright signs for Sweden's labour market
Business & Money: 13 Dec 10
The number of Swedes registered as unemployed dropped by nearly a full percent in November, while the number of available jobs rose by more the 50 percent compared to a year ago.
READ »
Bomber believed to be former sports student
National: 12 Dec 10
Saturday’s suicide attack in Stockholm is believed to have been carried out by a 29-year-old man from the town of Tranås in southern Sweden, who studied sports science in England.
READ »
Hotel ad cited for inviting guests to 'sleep with us'
Society: 3 Dec 10
Nordic hotel chain First Hotels has been slammed by the Swedish advertising ombudsman for an internet ad campaign featuring scantily-clad employees and sexual innuendo.
READ »
Sweden tells L'Oréal to prove anti-wrinkle claims
Business & Money: 1 Dec 10
The Swedish consumer ombudsman has won a case against L'Oréal Sweden, which means that firm has to provide proof in order to claim in advertising that its face creams can reduce or remove wrinkles.
READ »
Spotify poaches radio revenues
Science & Technology: 16 Nov 10
The radio is losing ground in the advertising market to digital broadcasters such as Spotify, according to a Swedish media industry organisation.
READ »
Take the SJ train to Jämtland
Travel: 11 Nov 10
Home to one of Sweden's most popular ski resorts, the province of Jämtland will not disappoint travellers looking for a classic Swedish winter experience.
READ »
Philips reveals wake-up light campaign result
Travel: 25 Oct 10
Philips' advertising campaigns for the wake-up light have historically challenged the prestige of the product, testing the wake-up light's mettle in real life. In this latest campaign, the test is on an epic scale.
READ »
MTG stock falls despite profits hike
Business & Money: 19 Oct 10
Swedish media concern Modern Times Group has reported a pre-tax profit of 499 million kronor ($75 million) for the third quarter 2009, up from 336 million kronor in the corresponding period of 2009, while disappointing the markets.
READ »
Profits return for free paper publisher Metro
Business & Money: 18 Oct 10
Swedish publisher Metro International has returned to profitability, reporting a third quarter net profit of just over €1 million ($1.4 million) on Monday. The company also announced plans to change its tax home to Sweden.
READ »
Halloween blood drive scares would-be donors
Society: 5 Oct 10
A campaign launched with the intention of attracting blood donors in Gothenburg has been scrapped after recipients reacted in horror to its "threatening and frightening" message.
READ »
Peter Sunde: The Pirate Bay should die
Science & Technology: 2 Oct 10
Peter Sunde, one of the four men appealing convictions in The Pirate Bay trial, has said that the file sharing website is now so big that he fears for his creation, and it should perhaps be killed off.
READ »
'Pirate Bay earned millions from advertising'
Science & Technology: 30 Sep 10
The Pirate Bay earned up to 35 million kronor ($5.2 million) in advertising revenue from the file sharing website, film companies maintained on the second day of the appeals court trial on Wednesday, a claim rejected by Fredrik Neij's counsel.
READ »
Sweden Democrats vow not to cause problems
Politics: 20 Sep 10
Sweden Democratic leader Jimmie Åkesson promised to not cause problems as near final results showed it could be a kingmaker in a hung parliament.
READ »
Swedish military turns to jobless to fill ranks
Business & Money: 8 Sep 10
Jobseekers with a military background could be required to apply for a vacancy as a soldier when the Public Employment Service begins recruiting professionals on behalf of the Swedish Armed Forces in the autumn.
READ »
Political calls persist to do-not-call numbers
Science & Technology: 22 Jul 10
Many Swedes are being bombarded by unwanted calls from politicians ahead of September's election despite being registered on Sweden's national so-called "do-not-call" list.
READ »
Free paper publisher Metro sees losses shrink
Business & Money: 19 Jul 10
Metro International, which publishes a number of free newspapers around the world, said on Monday that it had narrowed its losses in the second quarter.
READ »
Swedes incur US anger over 'slacker' Jesus show
Society: 15 Jul 10
Comedy Central, the US TV channel which broadcasts South Park, has shown that it is not afraid of further controversy after buying in a Swedish idea for a show about Jesus living a regular life in New York, angering US Christian groups.
READ »
EU court backs ban on online gambling ads
National: 9 Jul 10
Sweden's ban on the advertising of online gambling on the grounds of public order was give the backing of Europe's top court on Thursday after two Swedish newspapers challenged fines for publishing gambling ads.
READ »
Feminists plan 100,000 kronor bonfire for 'fair pay'
Politics: 5 Jul 10
Gudrun Schyman has announced that Feminist Initiative is to hold a Tuesday morning bonfire, with plans to burn 100,000 kronor in 20 kronor notes as a demonstration for equal pay between the sexes.
READ »
Swedish site offers online photo check up
Business & Money: 29 Jun 10
A new Swedish website offers an answer to those who want to know if someone is using their social media images permission.
READ »
Summer Rail Destinations: Odense
Travel: 28 Jun 10
Sponsored article: The birthplace of Hans Christian Andersen, Odense beckons travellers with its vibrant nightlife, beautiful streetscapes, great shopping and rich cultural heritage.
READ »
Metro sells Greek business due to crisis
National: 25 Jun 10
Swedish free newspaper publisher, Metro International has announced the sale of its Greek arm due to the parlous economic situation in the country, which has hit advertising revenues.
READ »
Singers drown out Sweden's World Cup woes
Lifestyle: 15 Jun 10
Having failed to qualify for the World Cup, Sweden isn’t exactly gripped by football fever. Cue a musical collective of international Stockholmers who are hyping up the tournament with the help of a handful of Swedes. The Local’s Christine Demsteader meets The Grippers.
READ »
Swedish Armed Forces rejects ad films criticism
National: 15 Jun 10
National service comes to an end in Sweden on June 30th, and a series of advertisements aimed at stimulating interest in the military have come in for criticism for allegedly painting a false picture of life in the armed forces.
READ »
Christian paper rejects LGBT youth camp ad
Society: 11 Jun 10
Christian newspaper Dagen has rejected an ad for a camp for gay, bisexual, transgender and queer Christian youth.
READ »
Summer Rail Destinations: Stockholm
Travel: 11 Jun 10
Sponsored article: The antiquity of Gamla Stan, the forests of Djurgården, the cliffs of Södermalm and of course the surrounding blue sea: all these elements combine to help make Stockholm one of the world’s most beautiful cities.
READ »
Strangers to marry at alternate 'royal' wedding
Society: 11 Jun 10
A Malmö-based art network has decided to join in the royal wedding fun and organise their own mass wedding under the theme "kinda cheaper, not as good" and with a twist - the hopefuls will not know whom they will marry until the day.
READ »
Students choosing wrong courses: report
Education: 9 Jun 10
While an increasing number of high schools compete for a declining number of students, many students are choosing the wrong schools and programs in high school, a new report shows.
READ »
Spotify boost for Swedish music firm coffers
Business & Money: 27 May 10
Swedish online music service Spotify is starting to become a major revenue stream for Swedish music companies as digital sales are forecast to account for 25 percent of income in 2010.
READ »
No evidence of royal wedding tourist boom
National: 19 May 10
A predicted rush of tourists to Stockholm for the upcoming royal wedding has so far failed to materialise, with no more bookings than in previous years, according to hoteliers in the capital.
READ »
Saab making steady return to health: CEO
National: 13 May 10
Saab CEO Jan Åke Jonsson has said the iconic Swedish brand is showing good signs of recovery after teetering close to the abyss before its sale to Dutch luxury car maker Spyker.
READ »
Transport agency anger at Eurovision music vid
Society: 5 May 10
The Swedish Transport Administration has reacted strongly to a music video for the country's Eurovision hope Anna Bergendahl's song This is My Life which features the singer walking along a railway line.
READ »
Swedish Rail Destinations: Malmö
Travel: 2 May 10
Sponsored Article: Once in the shadow of its larger, more glamorous neighbour Copenhagen, the construction of the Öresund Bridge means Malmö today forms the proud gateway to Sweden.
READ »
Web TV use hits new heights
Business & Money: 30 Apr 10
Swedes are increasingly turning their backs on the traditional television set in favour of online and mobile sources, with 65 percent switching over in the first quarter, a new report shows.
READ »
Tuesday deadline for UK expat voter registration
Politics: 19 Apr 10
Britons abroad have until Tuesday April 20th to register to cast their vote by post or proxy in next month's UK general election.
READ »
Top bloggers take on tax agency
National: 9 Apr 10
Three women with enormously popular lifestyle blogs have joined forces in a rearguard action against the Swedish Tax Agency, which plans to tax the scribes for gifts they've received from firms keen to promote their products online.
READ »
Swedish firms increase advertising spend
Business & Money: 19 Mar 10
Swedish firms have started to ease restrictions on advertising budgets, with new figures indicating an 18 percent hike in spending during the first two months of 2010.
READ »
Metro finishes 2009 with a flourish
Business & Money: 4 Feb 10
Metro International, the Swedish publisher of free newspapers, reported a strong last quarter in 2009 but recorded a loss for the full year.
READ »
Burger King trades blows with regulator over headbutt advert
Society: 22 Jan 10
The Swedish advertising ombudsman has upheld a number of complaints about a Burger King TV advertisement showing one chef headbutting another in a cooking contest feud.
READ »
Swedish papers say no to 'lesbian love' advert
Society: 20 Jan 10
An advertisement featuring three half-naked women was deemed inappropriate for publication by two newspapers in southern Sweden, shocking officials at the sexual health organization who created the ad.
READ »
Green Swedish fashion takes Berlin
Lifestyle: 20 Jan 10
Four Swedish eco designers are taking part in the Berlin Fashion Week to take a stand against the overuse of nature’s resources, writes Anna Maria Bernitz of the Swedish Institute.
READ »
'Gay Up' matador helps Swedish farmers take bulls by horns
Society: 13 Jan 10
A Spanish matador who recently challenged the sport's macho image by advertising a drink popular on the gay club scene has been invited to southern Sweden to help local farmers master their bulls.
READ »
McDonald's used to help Swedish children learn English
Society: 28 Dec 09
Ronald McDonald is helping Swedish schoolchildren improve their English skills, unbeknownst to the US fast food giant who created the icon.
READ »
Swedish Rail Destinations: Piteå
Travel: 17 Dec 09
Sponsored article: From sunbathing at midnight in summer to long walks over frozen ice in winter, Piteå is never short on fun and surreal activities.
READ »
Swedes keep lapping up juicy Tiger tidbits
Analysis & Opinion: 16 Dec 09
Amid new reports that Elin Nordegren is set to sign a sponsorship deal with the rival of one of golfer husband Tiger Woods’ strongest corporate supporters, Swedes continue to swoon over every new revelation in the ongoing drama.
READ »
Tiger Woods mistress 'sorry for Elin's pain'
Society: 15 Dec 09
Elin Nordegren received a nationally televised apology from one of Tiger Woods’ ex-lovers on Monday as the golf star received backing from one of his major sponsors.
READ »
Holmberg leaves hospital in 'good condition'
Society: 9 Dec 09
Tiger Woods' mother-in-law Barbro Holmberg has been released from a Florida hospital after collapsing from stomach pains at the home of the golfing superstar.
READ »
20 things to know before moving to Sweden
As diverse as Sweden is, there are a few societal norms that are distinctly Swedish. Understanding a handful of them will hopefully prepare you culturally before you relocate. When you're invited home to a Swede, you better be on time and take your shoes off, writes expat Lola Akinmade-Åkerström. Read more »
How far can English take you in Sweden?
Sweden is a country where almost everyone can speak English. So why bother to learn Swedish? Edina Varnagy from Hungary managed with English for a whole year but then found that Swedish could open doors – to a job, a social life and greater understanding. Read more »
"The ice dripped in the winter sun. It was the first day when the light had been intense enough to cause dripping in the sunlight. To hear it was an extraordinary wakeup call. The cycle was happening again as it always does, always will (or so we think). I imagined that on my summer island, the bees..." READ »
- 11/2 09:27 Fika Quiz (The Swedish Teacher)
- 10/2 10:47 Reefer Madness (110% LAGOM)
- 07/2 12:55 Queen of Diamonds (The Diplomatic Dispatch)
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fin
adjective
Fin means anyhting from sweet to proper. When someone says, Du är så fin it's quite a compliment.
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