The success of 3G mobile phones means that they will soon account for half of all Swedish mobile phone sales. Music mobiles have set a pleasing tone, while Sony Ericsson has held on to its grip on the Swedish market.
“The launch of third generation 3G telephones meant that sales doubled for the third quarter, with music mobiles increasing most,” said David Larsson from IT-Research.
A total of 719,000 music mobiles were sold during the third quarter.
Sony Ericsson strengthened its position ahead of Sony and Samsung. The company’s K 800 3G telephone was the quarter’s best seller.
Sales of 3G mobiles were up 100 per cent on last year amounting to a total of 423,000 telephones. According to IT-Research, this means that 3 G mobile sales accounted for 42 per cent of total mobile phone sales for the period.
A total of over one million mobile phones were sold in Sweden during the third quarter, up ten per cent on the same period last year.
The GSM curve pointed downwards over the same period. There were 17 per cent fewer GSM mobile phones sold this quarter than in the corresponding period last year.
IT-Research calculates that approximately 3.5 million mobile phones will have been sold on the Swedish market by the end of this year. This represents an increase of 7 per cent on last year.