Swedes smash Christmas SMS record

Swedes set a new record for text messages on Christmas Eve, according to Telia. On December 24th a total of 9.3 million text messages were sent via the Swedish telecom giant's network.

That compares to just 6.2 million SMS messages sent on Christmas Eve last year.

In Telia’s annual Christmas survey, 12 percent of customers said that they would prefer to send their seasonal greeting by SMS, while 16 percent would rather make a phone call.

The majority, 64 percent, sent their greetings in the morning but a quarter left it until after 4pm, when the Christmas smörgåsbord had been cleared away and Donald Duck was over.

Over 10,000 customers took part in Telia’s survey of communication habits between November 9th and 15th.