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World's press hails 'fairytale romance'

TT/The Local · 20 Jun 2010, 12:02

Published: 20 Jun 2010 12:02 GMT+02:00

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In Germany and Finland, the wedding of Crown Princess Victoria and “man of the people” Prince Daniel topped the front pages of several newspapers on Sunday morning.

Austrian daily Die Presse summed up the occasion with the headline: “Strict, clean, Swedish”.

The Stockholm bash has generated massive interest in the German-speaking world, with picture galleries of the Crown Princess and Prince appearing on major news websites and newspapers dedicating their front pages to the “Swedish fairytale”.

Die Welt’s website called the wedding “perfectly organized but still romantic”. Tabloid Bild and news weekly Stern both topped their websites with images of Prince Daniel’s tears from Stockholm Cathedral.

“It was a wedding that really went straight to the heart. Despite all the etiquette, the marriage of Sweden’s Victoria and Daniel Westling was so beautiful that one was moved to tears,” wrote Stern’s Jens Maier.

Finnish daily Hufvudstadsbladet struck a similar note:

”It could have been a rigid occasion but grew into a warm and cosy family dinner.”

Under the headline, “I was the frog who became prince”, Norwegian tabloid Dagbladet described Prince Daniel as a charmer who had won over both the Crown Princess and the Swedish people.

Denmark’s crucial win over Cameroon in the World Cup knocked the Swedish royals off the top spot in the country’s newspapers. Tabloid Ekstra-Bladet said Victoria was “hysterically beautiful” and had found herself a superman in Daniel, an argument illustrated with side-by-side images of Clark Kent and the new prince.

In the UK, the flagging fortunes of the English football team continued to dominate the news, despite the Daily Telegraph referring to the Stockholm nuptials as the biggest royal wedding since Prince Charles tied the knot with Lady Diana Spencer in 1981.

Broadcast giant Sky News played up Prince Daniel’s “commoner” background on its website:

“Forget all those fictional fairytale romance stories you might have heard as a child - because Sweden has hosted the real thing.”

Story continues below…

In the United States, CNN’s “A wedding fit for a princess” remained the most popular article on the network’s website overnight and into Sunday afternoon.

But global coverage of the couple's big day was seriously curtailed by the decision of top international news agencies AFP, AP and Reuters not to cover the event, as Voice of America reported in the article most clicked on its website:

“The news organizations said [Swedish public broadcaster] SVT had barred them from immediately sending video of the wedding and had imposed a 48-hour limit on its redistribution.”

TT/The Local (news@thelocal.se)

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Your comments about this article

14:19 June 20, 2010 by BigBro
What a great success for Sweden!
14:35 June 20, 2010 by aaww
successfully dumping billions of tax payer money into the baltic
17:54 June 20, 2010 by cogito
According to today's New York Times, tourists from around the world are traveling to Stockholm, inspired by Stieg Larsson's Millennium trilogy.

That's strange. They kept telling us that is the Royals who are supposed to promote Brand Sweden.

This is the fifth article on Larsson in the Times. There has been no mention of the royals.

What a waste of taxpayers money.
18:39 June 20, 2010 by Bernard Porter
It only made 2 inches on p. 14 of my Observer this morning. Nothing at all on TV News. For those of us Brits who know Sweden well, and are continually being ribbed about our own popular royalism, this is all very puzzling. 'Osvensk' - is that the word?
04:57 June 21, 2010 by meatpie
Despite "republican" whiners like those above, it's very clear the Swedish Royal Wedding has captured the hearts of the Swedish people, and the World. It's the best use of taxpayer money there has been inquite some time.
08:32 June 21, 2010 by Kevin Harris
# Bernard Porter

The Observer famously reported the marriage of Charles and Diana with a short pararaph and no picture. Two inches on page 14 is an improvement, those sad old liberals must be going soft.

Er, Sky News did indeed report the wedding.
10:13 June 21, 2010 by karex

The Royals could have been a lot more successful if SVT hadn't "rained on their parade" by antagonizing the world press. You didn't see that happen with the Millenium series...

In the end, unrestricted coverage makes a world of difference.
11:49 June 21, 2010 by xavidx
from my rough calculation its less then 50 ore per month per person to have the swedish monarchy. Its not a high price to pay and its kind of fun to have a king and queen. I dont know what everyone is complaining about. Enjoy the fun instead.
15:10 June 21, 2010 by glamelixir
@ aaww

I agree

@ xavidx

Explain to me your calculation on the 50 ore per person for a Royal wedding of 182 millions and 8 million inhabitants (from which not all are tax payers)

I prefer to put my "50 ore" in education, health and creating jobs.

And if you have some time left... explain to me the fun.
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