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Norwegian set to launch Stockholm-New York flights

The Local · 1 Jun 2011, 16:46

Published: 01 Jun 2011 16:46 GMT+02:00

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The company plans to operate 3-5 flights a week to the US east coast destination which has become increasingly popular among Swedes keen to exploit the weak dollar to meet their shopping needs.

"We will start to fly to North America once we receive our Dreamliner and that could be in the end of 2012 or in the beginning of 2013. There is also a possibility that we will launch flights earlier," said Norwegian CEO Björn Kjos to the Nyhetsbyrån Direkt wire service.

Norwegian is also planning to launch a Bangkok service from Stockholm and from the Norwegian capital Oslo.

"We are going to maintain our cut price profile even on the long distance flights," Åsa Larsson at Norwegian told news website svd.se, forecasting that tickets to New York will be sold from around 2,500 kronor ($420).

Sweden's largest airport operator, Swedavia released figures recently showing that demand for flights to New York had reached record levels and invited more actors to take advantage of the city's renewed popularity.

Story continues below…

Norwegian announced on May 26th that it had signed an agreement to buy three 787-8 Dreamliner aircraft. The firm has a prior agreement to lease a further two planes.

The Local (news@thelocal.se)

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Your comments about this article

23:55 June 1, 2011 by Nemesis
This is good news.

Hopefully at some point Norwegian will put on flights form Aldergrove (Belfast) to Copenhagen and Berlin.
07:36 June 2, 2011 by krow
SAS should continue dreaming dreams. Good work Norwegian
10:55 June 2, 2011 by jackx123
yet another nail in the coffin for SAS. unless those overpaid and underworked pilots and crew cut their salary in half and start smelling the coffee they'll soon be out of work.

How can a glorified waitress make 35,000 + benefits a month for working 35 hours a week. Obviously the same goes for the pilots compared for instance Norwegian - almost 3 times the salary and work less.
11:39 June 2, 2011 by Beavis
Great new, maybe the top dogs at SAS will cop on that they need to reduce their fares. Instead of reducecing lower paid staff personel, they need to fire (not lay off) their senior management team and of all things cut their extremly high prices. If SAS want to survive they need to move on from their 1980s model!
12:50 June 2, 2011 by Rey Stockholm
This is great news as it will force not only SAS but US carriers to recue or lose business on the route.

Its not the salary of the normal workers that needs to change, its the business model and other staff benefits.

SEK 35,000 on its own is not horrendous, but all the sick pay, free flights, inflexible working practices that are killigng SAS
19:10 June 2, 2011 by crofab
As someone who divides his time between Sweden, Thailand, and the East Coast this is fantastic news!
19:15 June 2, 2011 by canuk
ya but does that fare include all the fees that are imposed by the airports on either end? i dont think these tickets will be any less then the other major carriers (possibly barring sas)
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