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Volvo unveils first car with 'pedestrian' airbags

The Local · 6 Mar 2012, 16:36

Published: 06 Mar 2012 16:36 GMT+01:00

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"The all-new V40 makes an instant impression with a dramatic design that stands out from the crowd. And what you see is what you get. It has pretty much everything," says Volvo’s Håkan Abrahamsson in a statement.

Related gallery: Volvo V40 Gallery

Among the new features are a world-first pedestrian airbag, a so-called Lane Keeping Aid with haptic auto steering, and a system designed to makes parallel parking easy.

The low-speed collision avoidance system has been further developed so that it now operates at speeds up to 50 km/h.

Production of the new Volvo V40 starts in May 2012. The car will be built in Volvo Car Corporation's plant in Ghent, Belgium.

Talking to the gathered press from the car show in Geneva, CEO Stefan Jacoby wanted to play down all the talk about a financial crisis in Europe.

His stance regarding the situation of the company is optimistic.

“We have increased by four percent globally this year while Europe is down by seven percent. Of course we see the recession in Europe but there are positive signals as well. I look positively at the future,” Jacoby said at the car show.

According to Jacoby the company is not risking over-capacity and will not have to cut down on staff in the near future. In fact, Jacoby foresees a potential recruitment drive over the next few years.

Among Volvo’s many current ventures is the collaboration with owners Geely in creating a separate Chinese company to be able to manufacture Volvo cars in China.

The hope is that production will begin there in 2013, if the necessary permits can be obtained.

The company is also searching for a new partner to collaborate on the manufacture of the next generation of small cars.

Story continues below…

“We are evaluating different options. We have not decided yet. It must be a partner who suits us,” Jacoby said.

TT/Rebecca Martin


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The Local (news@thelocal.se)

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Your comments about this article

18:04 March 6, 2012 by Abe L
Pedestrian airbags, low-speed collision avoidance.. come on it's 2012. Where are the high speed features that will get us from A to B faster?
02:33 March 7, 2012 by TheWatchman
What if the airbags launch the pedestrian?
06:41 March 7, 2012 by swe-usa
Maybe you should investigate first. Its not on the bumper to protect from the initial collision. They are positioned where pedestrian's heads usually impact the vehicle after collision.
18:50 March 7, 2012 by Escort
If it is true that the V40 range is going to start at over £19,000, Volvo are yet again shooting themselves in the foot as they will lose many sales to VW, Ford, Honda, etc. This is too expensive when you can get cars as good as the Focus (upon which the V40 is based) from £14,000. I would like to replace my current S40 with another Volvo, but I have no intention of paying over about £16,000. If they plan to charge Audi A3 and BMW 1 Series prices, Volvo will lose out as most buyers will opt for the German cars.
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