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PRESENTED BY ARLANDA EXPRESS

How to travel for less on the Arlanda Express

So you've touched down at Arlanda airport and are eager to see the sights. Time is of the essence so why waste a single moment of it?

How to travel for less on the Arlanda Express
Photo: Patric Johansson

Fortunately, the Arlanda Express will get you to the city centre in just 18 minutes. That’s two minutes less than the train used to take to get from the city’s main airport to Stockholm central station. Plus, you can save money when you buy two tickets so it pays to travel in pairs. A single is normally 299 kronor ($32) while you can get two tickets for just 379 kronor ($40).

Click the banner below to buy two Arlanda Express tickets for just 379 kronorDid we mention the trains are environmentally friendly to boot? Stockholmer Greta Thunberg would (surely) approve. 

Going green is all the rage nowadays but the Arlanda Express was way ahead of the game when the first train rolled off the tracks exactly 20 years ago. Before then the only way to access Arlanda airport was via car or bus, or if you were prepared to spend a small fortune on a taxi…

And the service has evolved with the times. Not only is the Arlanda Express faster than before, you can now buy tickets on your mobile before you land so you can just hop aboard. Trains run six times every hour during peak times and every 15 minutes at other times.

Benefiting the environment was a core goal of the service, which halved travel times between Arlanda and the Swedish capital compared to other transport options. The service even comes with the royal seal of approval; the first passengers back in 1999 were the King and Queen of Sweden. 

Since then more than 63 million passengers have used the Arlanda Express. Only green electricity coming from renewable sources is used to power the train, which can reach 200 km/h as it flashes by to its destination. 

A wise man once said that ‘it’s not about the destination, it is about the journey.’ And while it is unlikely that the author of that quote was thinking about the benefits of a good wifi connection, which is free for all Arlanda Express passengers, the sentiment rings true for all travellers of any vintage. 

Stepping onboard the Arlanda Express directly from the platform is an extension of your travel experience. From the air-conditioned carriages through to the soft lighting and images of the Swedish provinces, passenger comfort is at the heart of your 18-minute journey. 

Photo: Arlanda Express

Even the 190 custom made seats have a story to tell. Each one is labelled with a date on which a different historical event occurred. Take seat 1475-03-06 with the tag March 6, 1475 – the date of the birth of Italian artist Michelangelo. If you are curious to know what happened on the date your seat is tagged with then visit the Arlanda Express site here

Back in 2006, the train’s interior was redesigned by the iconic Swedish firm Björn Borg International. Such attention to detail earned the Arlanda Express a prestigious red dot design award for the firm’s ‘Trains of the Future’ concept that has Scandinavian design at its core.

So what are you waiting for? Book your tickets for the Arlanda Express here.  

This article was produced by The Local Creative Studio and sponsored by Arlanda Express.

TOURISM

Sweden launches bid to become world’s top tourism destination by 2030

Forget the pyramids, the canals of Venice or the Eiffel Tower – the Swedish government has presented a plan to make Sweden the world's most attractive tourism destination by 2030 – but it's not yet clear how.

Sweden launches bid to become world's top tourism destination by 2030
Many tourists are attracted to Sweden because of its nature. Photo: Fredrik Sandberg/TT

In a press conference on Monday, Sweden’s Minister for Business, Industry and Innovation Ibrahim Baylan outlined the new strategy, which aims to make Sweden “the world’s most sustainable and attractive tourism destination built on innovation” by 2030.

Baylan referred to Sweden as a country which “is usually ranked as one of the world’s most innovative countries”, which he argued can “create value for the tourism industry”.

According to Baylan, the strategy builds on “sustainability’s three dimensions – it has to be environmentally, socially and economically sustainable”. The strategy will also “tie into the UN’s Sustainable Development Goals for 2030”, he said.

Topics covered by the new tourism strategy include the climate impact of tourism, equality and inclusion in the tourism industry and the importance of preserving shared resources such as national parks and sustainable nature tourism such as fishing and hunting.

The press release highlights the importance of natural tourism, explaining that the pandemic has led to people visiting natural and cultural environments “to a greater extent than before”, increasing wear and tear to natural areas.

DISCOVER SWEDEN: The Local’s guide to Sweden’s top destinations and hidden gems

Tourism is an important industry for Sweden, providing employment in both urban and rural areas, as well as generating wealth – before the coronavirus pandemic, the tourism industry represented on average 2.7 percent of Sweden’s GDP per year. The tourism industry also employs a high amount of people from foreign backgrounds – making up over a third (34 percent) of all employees in the industry.

During the pandemic, overnight stays declined in almost every Swedish municipality, with the biggest declines seen in Sweden’s larger cities and border municipalitites.

The government’s plans also include a focus on jobs and skill development, so that workers have the right qualifications for the industry – this reflects issues currently faced by the restaurant and hotel industry in finding skilled workers in the wake of the pandemic. 

There are currently no details as to how the government will achieve this strategy, or indeed how it will measure success. But Sweden is aiming high if it wants to be the world’s most attractive tourist destination by 2030. In 2019, it was ranked the 54th top tourist destination in the world by the UN World Tourism Organisation.

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