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CULTURE

The game is on again! Abba set to unveil comeback with new songs

Sweden's most famous music group of all time, Abba, are expected to announce their comeback on Thursday, nearly four decades after splitting up.

The game is on again! Abba set to unveil comeback with new songs
Abba, from left, Björn Ulvaeus, Agnetha Fältskog, Anni-Frid Lyngstad and Benny Andersson. Photo: Jan Collsiöö/TT

Almost as famous for their over-the-top outfits as their music, the group have notched up over 400 million album sales over 50 years.

They had a string of hits in the 1970s and early 1980s after winning Eurovision in 1974 with Waterloo.

Since parting ways in 1982 they have resisted all offers to work together as a foursome.

But later on Thursday, they are expected to delight fans with news on a fresh collaboration.

The now septuagenarian stars of pop classics such as Dancing Queen, The Winner Takes It All and Take a Chance on Me, said they would make a “historic” announcement at 4.45 GMT (6.45pm Stockholm time).

Details are still under wraps but the group is expected to announce their first new songs since the 1980s, as well as the launch of a new theatrical show in which they will perform as digital avatars – or Abbatars.

Last week, the group – Anni-Frid Lyngstad, 75, Agnetha Fältskog, 71, Björn Ulvaeus, 76, and Benny Andersson, 74 – announced on Twitter: “Thank you for waiting, the journey is about to begin.”

A website called AbbaVoyage.com promises a “historic livestream” and Universal Music Group, which owns the band’s back catalogue, was set to hold an event at an east London observation tower.

Carl Magnus Palm, who has written several books on the band, told AFP the group will debut at least one new song, appearing as digital avatars using hologram technology.

Abba have recorded at least two new songs, said Palm, while British newspaper The Sun reported the group has recorded a whole album’s worth in a “sensational comeback”.

The songs were created for a show set to launch in London next year, Palm said.

The Swedish pop icons announced they were returning to the studio in 2018, saying: “We all four felt that, after some 35 years, it could be fun to join forces again and go into the recording studio.”

They have mentioned five new songs, including “I Still Have Faith in You” and “Don’t Shut Me Down”.

Ulvaeus told UK paper The Times in April he wrote the lyrics and Andersson composed the music.

The group “still sounds very much Abba”, he said.

The Sun reported that the group would voice holograms of themselves in their heyday for a “state-of-the-art” show called “Abba Voyage” to be staged at a 3,000-capacity theatre in London’s Olympic Park.

The show will launch next May and run eight times a week, featuring a blend of previously filmed and projected content and live performers, the tabloid said.

The project was delayed by the pandemic and technological issues with the avatars, Palm said.

These will be more sophisticated than previously seen in shows with holograms of singers such as Whitney Houston.

“It’s going to look more lifelike and they are going to look like they did in 1979,” he said.

The group has not released any new music since 1981 and broke up the following year after both of the quartet’s married couples divorced.

They steered clear of a reunion despite their music’s enduring popularity, fuelled by a hit compilation album in 1992, the Mamma Mia musical and later spin-off films starring Meryl Streep, Colin Firth and Pierce Brosnan.

“There is simply no motivation to regroup. Money is not a factor and we would like people to remember us as we were,” Ulvaeus said in a 2008 interview.

According to Celebrity Net Worth, each member of Abba is worth between $200-300 million. In 2000, they turned down a $1 billion offer to perform a 100-show world tour.

“They’re very independently wealthy so I don’t think it’s because of the money,” Palm said of their comeback.

“I think they’re genuinely excited by the possibilities of this.”

Article by AFP’s Anna Malpas

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CULTURE

‘Don’t wear bright colours’: Eight tips on how to dress like a Swede

Swedes have an international reputation for dressing well, with Scandi style a popular trend outside Sweden. The Local asked Swedes and foreigners living in Sweden to try and figure out the best tips and tricks for how to dress like a Swede.

'Don't wear bright colours': Eight tips on how to dress like a Swede

Black is best

When asking several Swedes their top-tips on how to dress like a Swede, many agreed – wear black.

Young professional Tove advises to keep it “all black, minimalist”. Uppsala newspaper columnist Moa agrees: “Wear a lot of black clothes and DON’T wear sneakers or ‘comfortable’ shoes, like running shoes, with dresses.”

Black is a neutral colour and, in general, if you get the neutral colours right you have got a long way in following the Swedish style. 

Neutral colours and a lot of knitwear is a good starting point. Photo: FilippaK/imagebank.sweden.se

Stay neutral 

Sweden might be saying goodbye to hundreds of years of neutrality by joining Nato, but Swedish fashion maintains its strong neutral stance when it comes to colour combinations.

Generally speaking, in autumn and winter Swedes tend to wear darker colours, as Sharon put it: “lots of beige, grey, black and ivory knits or wool. Jeans black or any shade of blue. Black tights with white sneakers for skirts and dresses”.

“Swedes in general will wear black and navy together which I’ve not seen before,” she added.

However, as the weather gets warmer, things change, as half-British half-Swedish Erik explained: “in summer/late spring Swedes change shape and personality,” adding a bit more colour to their wardrobe.

“Lots of colours yet still somewhat monochrome,” he said.

Most Swedes don’t wear a tie at work. Photo: Fredrik Sandberg/TT

Follow the news trend, drop the tie

Nils, a reporter and presenter for public broadcaster SVT in western Sweden, does not always wear a tie in front of the camera – and he said his colleagues on national news don’t wear ties either.

“It’s not a must,” he said.

A blue shirt, no tie, top button open, beige chinos and a grey dinner jacket is the look he chose when presenting the evening news a few weeks ago.

Nils Arnell presenting the news on SVT Nyheter Väst. Photo: Nils Arnell/SVT

On a day to day basis Nils, who stressed that he’s “not a fashion expert”, gave the following advice: “As long as you manage to dress in a neat style, you can get away with quite a lot.”

“A white t-shirt and an overshirt work well in most situations and look stylish.”

Stay classy, even in class

Engineering student Erik (not the same Erik quoted previously) recently returned to Sweden from a one-year exchange at Birmingham University, where he noticed a big difference in student style between the two countries.

“The first thing that comes to mind is that on university campus there are so many people wearing work-out clothes, at least where I was”, he said.

“In Sweden, it’s more common to wear jeans than tracksuit bottoms, compared to the UK”. 

It’s also common to see a difference in styles even between departments at Swedish universities. The law and economics departments, for example, tend to wear more formal attire with a higher number of students wearing shirts and polos than, say, social sciences or engineering students.

Many students seem to wear a toned-down version of what they might be expected to wear in their future workplace.

When in doubt, think Jantelagen!

Equality and conformity are important concepts when it comes to many aspects of day-to-day life in Sweden, including the clothes you wear.

This doesn’t mean you have to do exactly the same as everyone else, but more that being too flashy or over-the-top can be frowned upon.

This can be traced back to Jantelagen, “the law of Jante”, a set of 10 rules taken from a satirical novel written by Danish author Aksel Sandemose in the 1930s, which spells out the unwritten cultural codes that have long defined Scandinavia.

Jantelagen discourages individual success and sets average as the goal. It manifests itself in Swedish culture not only with a ‘we are all equal’ ethos but even more so a ‘don’t think you are better than anyone, ever’ mindset.

And this is seen in Swedes’ attitude to clothing, too. Flashy, expensive clothing with obvious logos or brands designed to show off your wealth breaks the first rule of Jantelagen: “You’re not to think you are anything special”.

‘Stealth wealth’

This doesn’t mean that Swedes don’t wear expensive clothes, though. They’re just not in-your-face expensive.

Felix, a podcaster from Stockholm describes it as “stealth wealth”, saying that Swedes would have no problem buying and wearing “a black jacket without any tags for 10,000kr”. 

Despite living in Sweden his whole life, he said that it’s not always easy to get the style right.

“I’m struggling myself,” he admitted.

He suggested taking a look at fashion blogger and journalist Martin Hansson for inspiration on how to dress. 

“Do NOT use bright colours,” Felix added.

Birkenstocks with socks. Photo: Carl-Olof Zimmerman/TT

Footwear

Most of those we asked said that Swedes are a fan of white trainers, most commonly Stan Smiths or Vagabonds.

With the shoes being popular all year round for men and women, this can cause issues at house parties – as Swedes take off their shoes when they come inside.

This inevitably results in confused guests at the end of the night trying to figure out just which pair of white trainers belongs to them – and trying to find one missing shoe the next day because someone accidentally walked away with one of yours is more common than you might think. 

Vans trainers are also popular amongst more alternative crowds (black of course). At work, dress shoes are popular in the winter and loafers or ballerinas in the summer.

In the summer months, you’re likely to see Birkenstock sandals on men and women. Most Swedes wear Birkenstocks without socks – unless they’re off to do their laundry in their building’s tvättstuga.

Birkenstocks are also popular as indoor shoes all-year-round, both at home and at work. It is common to have a “no outdoor shoes” policy in gyms, schools and some offices. This is to avoid bringing a lot of dirt indoors, especially in the winter months when there is snow, rain, grit and salt on the streets.

H&M’s then-CEO Rolf Eriksen wears colourful socks at a press conference in 2006. Photo: Björn Larsson Ask/SvD/SCANPIX/TT

Don’t forget the socks!

As you often take your shoes off indoors in Sweden, your socks are visible.

This has led to an unexpected trend for colourful socks with interesting patterns, which are a great way to break the monotone of neutral colours and conformity by expressing your personality – in a lagom way, of course.

A pair of colourful socks or a playful pattern will get you noticed and likely be a conversation starter at a dinner party.

What’s your best advice for dressing like a Swede? Let us know!

This article is based on the responses we received from Swedes and foreigners in Sweden on what they think you should wear if you want to follow Swedish fashion trends.

If you have any tips of your own which you think we’ve left out, let us know! You can comment on this article, send us an email at [email protected], or get in touch with us on Facebook, Twitter or Instagram: @thelocalsweden

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