• Sweden's news in English
 
jobs_header_v3

Swedish broadcasters mull TV nudity boost

The Local · 17 Jul 2014, 17:14

Published: 17 Jul 2014 17:14 GMT+02:00

Facebook Twitter Google+ reddit
The naked trend has been successful in Hollywood, with reality show participants shedding their threads in favour of going more au naturel in programmes such as "Naked and Afraid" on the Discovery Channel. 
 
Axel Eriksson, programme director at SBS Discovery said that he could see a market for more naked bodies on Swedish television.
 
"Naked people stir up emotions, and a Swedish programme of this genre would get noticed and probably cause a discussion," he told the Aftonbladet daily.
 
Eriksson said that he had already received some proposals regarding Swedish remakes of foreign programmes containing nudity and was mulling the idea.
 
"As long as there is an interesting storyline and the nudity becomes a tool for telling that story, not just attention seeking, I definitely think there is an audience for this format."
 
Eriksson's broadcasting colleague Karin Stjärne at MTG, owner of channels such as TV3 and TV6, was slightly more lukewarm in her view of the somewhat staid US approach to the concept.
 
"It won't be enough to flash a boob," she told the newspaper. "I think the Swedish audience has quite a natural approach to our bodies."
 
If the concept were to take off in Sweden it would not however be the first time reality television viewers have been treated to the fleshy smorgasbord of the human body. 
 
Perhaps the most notorious exponent of the "I'll show you mine" genre was Jan O. Jansson a.k.a. "Naked Janne" who graced a 2003 series of the agricultural dating show The Farm (Farmen). 
 
Jansson became Naked Janne with the people after he spent a large part of the series mucking out in his birthday suit.
 
The teacher from Uppsala in eastern Sweden had previously served as chairman of a naturist association and later penned a book about his farm life fame entitled "The Naked Truth".

For more news from Sweden, join us on Facebook and Twitter.

The Local (news@thelocal.se)

Facebook Twitter Google+ reddit


Your comments about this article

Today's headlines
No fire, but: Gävle's baby yule goat run over by car
The tiny goat before the attack. Photo: Claudio Bresciani/TT

Not a great Christmas tradition, guys.

Swedes give low marks to pupils' performance
A classroom in Sweden. Photo: Henrik Montgomery/TT

Less than a fourth believe that Swedish pupils learn what they need to in school, a new poll suggests.

My Swedish Career
'Hats off to the Swedish, I've learned a lot from them'
Miss Clara head chef Daniel Guest. Photo: AWB

The Local speaks to Daniel Guest, head chef at Stockholm's Hotel Miss Clara about working in Sweden, Swedish Christmas food, and why he has strong opinions on sugar.

Swedish Lucia advert sparks love and hate online
Photo: Janerik Henriksson / TT

An advert for Sweden's Åhléns has unleashed a heated online debate after the department store chain unveiled a new campaign featuring a dark-skinned child, whose gender wasn't obvious to all, dressed as a Lucia.

IKEA founder Kamprad suffers broken hip
Photo: Thord Nilsson / TT file picture

Ninety-year-old IKEA founder Ingvar Kamprad has suffered from a broken hip, which temporarily resulted in him being hospitalised, but is now in good recovery, his assistant said on Sunday. He may have to skip the traditional IKEA Christmas celebrations in his native Älmhult though.

What are Swedish values? Many Swedes are unsure
Photo: Erik Johansen / TT

Although perhaps one of the hottest potatoes in the Swedish political debate right now, many Swedes still find it hard to pinpoint exactly what Swedish values are, a new study shows.

Swedes protest cutbacks in personal assistance budget
Demonstrations were held in 25 towns and cities across Sweden on Saturday. Photo: Janerik Hansson / TT

Thousands of people staged demonstrations across Sweden on Saturday to protest recent cutbacks in the budget funding personal assistance for people with disabilities.

Police launch manhunt after deadly Stockholm shooting
No suspects have yet been arrested over the attack. Photo: Claudio Bresciani/TT

Swedish police have launched a massive manhunt after masked gunmen barged into a Stockholm café and shot two people to death late on Friday.

Sweden has fourth happiest workers in the world: report
Is Swedish fika the secret? Photo: Fredrik Sandberg/TT

Sweden is home to the fourth happiest workers in the world, an international survey has claimed.

Here's how much Ikea staff are getting for Christmas
Christmas comes early for Ikea staff. Photo: Vegard Wivestad Grøtt/NTB scanpix/TT

Staff at Ikea are getting an early Christmas treat in the form of millions of euros to share between them.

Sponsored Article
Local guide: the best of New York
National
Final proof that Sweden has NOT banned Christmas lights
Sponsored Article
18 Stockholm innovations to keep an eye on
Travel
IN PICTURES: Stockholm's new myth-busting Viking museum
The Local Voices
Job market matchmaker hooks up 1,300 newcomers and Swedes
Blog updates

14 November

Hello darkness, my old friend (The Diplomatic Dispatch) »

"I started thinking about November’s blog for The Local at the end of October, as the…" READ »

 

6 October

10 useful hjälpverb (The Swedish Teacher) »

"Hej! I think the so-called “hjalpverb” (auxiliary verbs in English) are a good way to get…" READ »

 
 
 
Sponsored Article
Smart songwriters: Sweden's next big music export?
Gallery
People-watching: November 30th
Sponsored Article
Why Stockholm attracts so much talent from abroad
National
This is how cold it's going to get in Sweden this week
Gallery
Property of the week: Skellefteå
National
Inside Sweden's perilous Sami reindeer pilgrimage
Sponsored Article
Sweden to Hong Kong: The Local guide
The Local Voices
'My name is Sami and I am a proud Swede - it hurts when people say I'm not Swedish'
Sponsored Article
We visited 5 'murder spots' in Malmö
National
Swedish Advent 'less popular than Christmas Eve'
Gallery
People-watching: November 25th-27th
Sponsored Article
Programmers' bootcamp: Change your life in 12 weeks
Swedish city to put all workers through LGBT course
Sponsored Article
Why Stockholm startups are teaching kids to program
National
The five weirdest attacks on Sweden's giant straw yule goat
Gallery
People-watching: November 23rd
Sponsored Article
Smart songwriters: Sweden's next big music export?
The Local Voices
'Swedes are stylish: you need to dress well if you want to fit in'
Sponsored Article
'Learning to trade gave me the life I wanted'
National
Critics slam Swedish paper's Donald Trump cartoon as anti-Semitic
Sponsored Article
Stockholm: leading the way in clean energy innovation
National
Men call Sweden's mansplaining hotline for mansplaining tips
Sponsored Article
Michael Björklund: 'Being a chef is crazy work'
Gallery
Property of the week: Gotland
Sponsored Article
HIV in Sweden today is not like it was yesterday
Gallery
People-watching: November 18th-20th
Sponsored Article
Mette Helbæk: ‘We have a basic human need to connect'
Culture
Shooting starts on The Bridge 4
Sponsored Article
Terje Håkonsen: 'I try to make everything count'
Travel
Sweden's ten most beautiful places
Sponsored Article
Lina Thomsgård: 'I try to break down barriers every day'
The Local Voices
Having a Swedish girlfriend didn't help this Egyptian evade culture shock
Sponsored Article
'We wanted to turn ideas into action'
Gallery
People-watching: November 16th
Culture
What the world of Harry Potter would look like... set in Sweden
National
Here's where Sweden's best non-native English speakers live
The Local Voices
This new book by a Syrian writer gives refugee children their own hero
Politics
Do Swedish polls underestimate support for Sweden Democrats?
3,496
jobs available