• Sweden edition
Sport

'Spank her arse' coaching tactics spark outrage

Published: 13 Jan 12 11:55 CET | Print version
Online: http://www.thelocal.se/38484/20120113/

An athletic club in southern Sweden has come under fire for a coach's use of sexually suggestive materials known as "Hot babes of the defence" to aid the training of a team of 14-year-old boys.

The controversial materials employ defence strategies referred to as ”Petra”, ”Jennifer” and ”Sofia”, and were devised by the coach to show the players on a boy's floorball team within the Engelholms FBC athletic club how to play in various circumstances.

The strategies go under the name ”Hot babes on defence” (Snygga brudar i försvaret), according to reporters at the publication Feministiskt Perspektiv (FP), who have been privy the material.

In some of the strategy notes, Jennifer is described as a girl that you have to ”treat lovingly, hug and take care of”.

Another goes under the moniker Sofia, who is ”hot and sexy” and goes for it a bit more than Jennifer.

She apparently also likes to ”dress provocatively” and ”help herself in bed”.

”Petra is the crazy babe whom you almost fear. She scratches, bites and likes to dominate. Petra gets in the mood when you are aggressive, take what you want and have an attitude,” the notes read.

Other formulations deemed appropriate to teach the young teens floorball defence are:

”By snogging and feeling up Sofa at the right moment we will reach the optimum result.”

”In bed, you can rip her clothes and spank her bottom.”

The strategy notes have been used by the coach to ”anchor” the defence strategies in the minds of the 14-year-old players.

But when their usage became public, many have reacted against them.

”This is without a doubt sexist material and completely against what the sports movement stands for,” said the Swedish floorball association's chairperson Jane Andersson to Sveriges Television (SVT).

One of the parents told FP that although they had heard of the usage of female names for game strategies, they didn't grasp what it actually had entailed.

”I have asked why, but my son says that it easier to remember that way. But I had no idea that the coaches speak that way. I find it hard to believe as they coach is really popular among the guys and we parents trust them explicitly, especially the guy whose name you mentioned. It doesn't feel...no, it doesn't feel good, this,” the parent told FP, adding that the kids look up to the coaches and follow them in almost everything.

The manager for Engelholms FBC, Jonas Kihlman, said he had nothing to do with the materials.

He said that he knows the coach and is familiar with how the the boys' training sessions are usually structured.

”There's no doubt about it, those cards should not be used and they aren't any longer, either. We have had a chat with the guys and as far as I am concerned the incident is over,” Kihlman told daily Dagens Nyheter (DN).

On their webpage the floorball club has chosen to completely disassociate themselves from the "sexist" materials.

”From the side of FBC Engelholm we want to clearly and forcefully mark that this is one individual coach's own initiative to produce and use this material. The association has had no knowledge of the said materials until now,” they wrote.

”In this case, with this coach, we have obviously failed to ensure quality and we will investigate where we have fallen short in the control of our coaches and how they communicate with our youth members,” the club said.

Leif Winterhof, the vice chairman of the club, told DN that what has occurred is a glitch in their work.

”It is unfortunate if anyone has perceived this as offensive,” he said.

The club also announced that an internal investigation into the incident has been initiated.

The Local/rm (news@thelocal.se)

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12:57 January 13, 2012 by Keith #5083
What a nellie!
13:00 January 13, 2012 by Svensksmith
Sounds like quite the role model.
13:13 January 13, 2012 by Central European
ahhahahahahahahahahaahh

The question is who is offended , 14years old boys ?

Lets open any girly magazine like Bravo and you will see, if only the girls are targets :)
13:40 January 13, 2012 by byke
What makes it sexist? it makes references to different characteristics of 3 individual characters. All with different traits.

Would it have been better if they had included an imaginary "Gay Olle" ? (in reference to a imaginary goal keeper)
14:01 January 13, 2012 by Snoopy!
odd the editors of The Local cant seem to make up their mind on the title , its be changed twice now ...obviously the current title of "Spank her Arse" is more titillating
15:01 January 13, 2012 by canuk
any sexually suggestive theme such as penetrate, breast, sex, spank etc is what high quality writers of the local like to use as it drivers google news traffic when one searches for sexual things. its basically a rag paper such as the SUN in the UK (or in Canada for that matter!).

if you can get the words swedish girl, or sex swedish or whatever they are all the more happier, they are driving visitors to their site which in turn they can show to advertisers and charge (what are more then likely rates that are too high) for advertising. Been following their rag for 4 years now and its the consistent theme...now they have expanded this to other countries.
17:41 January 13, 2012 by Vill
I am not outraged. Seems to me like the coach is doing a good job.
17:49 January 13, 2012 by tadchem
This would appear to effective at catching and holding the attention of pubescent boys, and motivating them. It is not as if he was planning raids on a girl's school.
18:41 January 13, 2012 by jon f
it used woman as physical objects with out any respect of relations or feeling after they score in a bitchily reaction of no domination or resonable for ones account of nothing that has inpact on there life in the future in dealing with simple relating issure. what happen to the old gril friends? or cheer leaders I wonder why are they call cheer Leaders? I guss it not in the cards.
19:21 January 13, 2012 by domsworld77
its a girls game anyway
19:52 January 13, 2012 by Javlaengelsman
@jon i. ...To all males of all species, Women ARE sex objects. It is as NATURE determines. Sex is the most important & vital thing we do and all our actions from puberty onwards in are lives are motivated by our subconsious sexual desires & no loony deluded radical feminist agendas will EVER change this... The very meaning of life is survival of progagation of our genes. No more no less. All this RUBBISH about sexism in Sweden is causing people to be miserable. WAKE UP people, lighten up & ENJOY your life...
20:53 January 13, 2012 by dizzymoe33
And they say there is "Equality" in Sweden!! Yeah right and I have a bridge for sale also!!!
04:32 January 14, 2012 by wwill
As they say in the USA "But seriously folks.... .." There is a real issue here about group competitive sports and their impact on moral judgment (that is, civic moral judgment rather than sexual). I don't know about Scandinavian studies on the subject of moral judgment and group competitive sports, but in the USA there has been a lot of research about what happens to the development of moral judgment in high school athletes in group competitive sports boys or girls. The short version is-----the moral judgment levels of high school athletes compared to their peers who do not participate in high school group competitive sports is lower and remains so than non-athletes. Think about how much cheating goes on in sports just to win a game---this impacts how these athletes conduct themselves in the world outside of sports-----that is, cheat-as long as you don't get caught, or cheating is justified because winning is everything. It is somewhat disturbing what this coach did, but the coach is part of a culture that negatively impacts a young adults civic behavior as an adult. Scary!!!!!!
08:47 January 14, 2012 by calebian22
wwil

What a load of garbage. The bias of the geeky social psychologists who never participated in anything other than the AV club makes "studies" like this ridiculous. Morality and it's development cannot be causally linked negatively or postively to competative sports. Parents according to every 'study" I have read have been the biggest influence on a child's moral development. The benefits of competition, teamwork, success, help prepare youngsters for the reality of adult life. Life is about competition.

Sometimes you succeed and sometimes you get humiliated with a Dan Gable pin. Adult life is not found in a kombayah circle.
17:52 January 14, 2012 by wwill
@14 LOL. You are an ignoramous. Get educated about what I'm talking about--these studies have been done in numerous countries other than the US with the same results. Studies lijke these fly in the face of jerks like you who know nothing.
10:04 January 16, 2012 by flintis
What a waste of time & space, about time political correctness became punishable by death.
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