Advertisement

E-Type quits beauty job

James Savage
James Savage - [email protected]
E-Type quits beauty job
Photo: Universal Sweden

He was the Eurodance star who would keep Stockholm beautiful, but now after less than a year, Martin 'E-Type' Eriksson is stepping down from Stockholm's 'Beauty Council'.

Advertisement

E-Type said time pressure meant he couldn't spare the time to sit on the 13 member body.

The appointment of Eriksson to the body charged with preserving the capital's aesthetic profile was a bold move by Mayor Kristina Axén Olin, and she faced criticism from some cultural commentators. The pop star said at the time that he would like to see a Viking village in the heart of the capital, adding that he also favoured more skyscrapers.

The twelve-member Beauty Council (officially 'Skönhetsrådet' or the less catchy Council for Protection of Ecological and Aesthetic Matters) is charged with protecting Stockholm's townscape and vetting planning applications for their impact on the city's environment.

Axén Olin said she understood E-Type's decision to quit.

"I understand that he has a lot of time pressures, with his music career and his new record," she said in a statement.

Eriksson will be replaced by the more sobre figure of top advertising executive Michael Storåkers.

More

Join the conversation in our comments section below. Share your own views and experience and if you have a question or suggestion for our journalists then email us at [email protected].
Please keep comments civil, constructive and on topic – and make sure to read our terms of use before getting involved.

Please log in to leave a comment.

See Also