• Sweden's news in English

The Local nominated for top Swedish media prize

The Local · 14 Sep 2009, 18:21

Published: 14 Sep 2009 18:21 GMT+02:00

Facebook Twitter Google+ reddit

The Local is up against two other sites: DN.se, the website of Dagens Nyheter, Sweden's largest-circulation quality daily, and Dagen.se, a well-known website carrying Christian news.

Explaining why The Local had been nominated, the prize's jury said:

"The simplest ideas are often the best. Anyone could have started a news website about Sweden in English. The Local did it in 2004 and is now attracting 312,000 unique visitors a week from around the world. And it's earning money."

The prize is awarded annually by magazine Medievärlden to "a newspaper company that shows originality, courage and energy in its work with digital media."

Paul Rapacioli, Managing Director of The Local, said he was "thrilled" with the nomination:

"Within Sweden, we have diplomats, senior foreign professionals and a surprising number of internationally-minded Swedes reading The Local, which makes it one of the most valuable audiences in Sweden. Around the world, more people find out about Sweden through The Local than via any other source.

"Advertisers in Sweden have totally understood how to reach this market now and are doing some really exciting things on the site."

Paul O'Mahony, editor of thelocal.se, put the success down to the rapport the site had built up with readers: "We're a daily destination for countless people, both in Sweden and overseas. This nomination shows that the Swedish media world recognizes what an important audience we have built up."

The Local was founded in 2004 and now also runs a site in Germany, thelocal.de. James Savage, Managing Editor of The Local, said the concept works just as well outside Sweden:

"What we do in Sweden works really well, it works well in Germany and will work well in other markets.

Story continues below…

"All our journalists are foreigners, but are also immersed in the life of the countries in which they're living. With a true outsider's perspective on society, but with inside knowledge, we can give a fresh angle on what's happening in Sweden, Germany or wherever."

The winner of the prize will be named at a gala in Stockholm on October 1st.

The Local (news@thelocal.se)

Facebook Twitter Google+ reddit

Your comments about this article

23:48 September 14, 2009 by frebro
Break a leg. You rock!
01:46 September 15, 2009 by Gurkhan
the Local should become Europe-wide ;)
03:58 September 15, 2009 by Tuan Jim
The German edition is pretty good already. It'd be very nice to see a French edition though - not enough good sites for French domestic news in English.
05:39 September 15, 2009 by Prat
Congratulations! Well deserved nomination, and good luck from now.
07:57 September 15, 2009 by Marley420
About time!
10:01 September 15, 2009 by John_berg
Congrats !! nowonder not just us, even the swedish ppl read it :-)
10:46 September 15, 2009 by DreEstwd
Congrats, Local!
11:31 September 15, 2009 by Thebinary1

With only a handful of good journalists contributing really good stuff, and the majority contributing ..... and this needs to be quoted "Diseased Manure!"

(I have excluded all reports sourced by TT since they are not TheLocal's)

I would not find it appropriate for the TheLocal to be rewarded. It would be better for SPECIFIC contributors of TheLocal to be rewarded (and not the institution as a whole) so that the crap can be separated from the cream, eventually resulting in more potent content being contributed to TheLocal.
13:16 September 15, 2009 by jose_s
13:51 September 15, 2009 by here for the summer
congratulations ... you really help me understand what's happening in Sweden
16:39 September 15, 2009 by farnoxo
Nice one! How about a British version of the Local to help foreigners understand the myriad complexities of British society - which are often more perplexing than a set of IKEA instructions :-)
Today's headlines
This is the new top boss of Swedish Ericsson
Börje Ekholm. Photo: Magnus Hjalmarson Neideman/SvD/TT

Telecoms giant Ericsson has appointed a new CEO after a turbulent year for the company.

These are Sweden's best universities: ranking
A new university ranking has been released. Photo: Cecilia Larsson Lantz/Imagebank.sweden.se

At least according to this global ranking, which picks 12 Swedish universities among the top-1000.

Swedish pharmacies restrict paracetamol sales for teens
The move is intended to cut paracetamol overdoses. Photo: Nora Lorek/TT

Sweden's pharmacies are banning teens under 18 from buying more than one pack of pills at a time.

The Local List
12 Swedish words with just awesome literal translations
A filthy-minded lobster, i.e. a snuskhummer. Photo: Gorm Kallestad/NTB scanpix/TT

One of our favourite things about the Swedish language is its wonderful compound words, which range from being utterly bizarre to making perfect sense.

Rwandan genocide suspect held in Sweden
A memorial centre in Kigali, Rwanda. Photo: Ben Curtis/AP

A man has been arrested in Sweden suspected of involvement in the 1994 Rwandan genocide which claimed 800,000 lives.

Sweden can extend border controls, EU says
A police officer carrying out a check at Sweden's border with Denmark. Photo: Emil Langvad/TT

EU countries including Sweden should be granted permission to extend temporary border controls by a period of a further three months, the European Commission has decided.

Nobel Prizes
'I'd say he's arrogant but I'd be lying': Swedes on Bob Dylan
Bob Dylan performing in France. Photo: David Vincent/AP

Almost two weeks have passed since Bob Dylan was awarded the Nobel Prize in Literature and he has yet to acknowledge the win. The Local asked Swedes what they think of the singer's silence.

Sweden cuts 2016 refugee forecast by thousands
A Swedish migration authority office in Stockholm. Photo: Maja Suslin/TT

The country has also slashed its prediction for 2017.

Swedish researchers plan new trucks for women drivers
File photo of trucks in Sweden. Photo: Thomas Johansson/TT

Could vehicles adapted for women attract more female truckers to the profession?

These stats show Swedish driving isn't so gender equal
File photo of a Swedish woman driving a car. Photo: Pontus Lundahl/TT

A new survey shows that few Swedish women get behind the wheel when driving with their male partner.

Sponsored Article
Stockholm: creating solutions to global challenges
Property of the week: Kungsholmen, Stockholm
Sponsored Article
Last chance to vote absentee in the US elections
Will Swedes soon be looking for fairtrade porn?
The Local Voices
'I simply don’t believe in nationality'
Blog updates

6 October

10 useful hjälpverb (The Swedish Teacher) »

"Hej! I think the so-called “hjalpverb” (auxiliary verbs in English) are a good way to get…" READ »


8 July

Editor’s blog, July 8th (The Local Sweden) »

"Hej readers, It has, as always, been a bizarre, serious and hilarious week in Sweden. You…" READ »

Sponsored Article
This is Malmö: Football capital of Sweden
Why we're convinced Game of Thrones is based on Sweden
Sponsored Article
Where is the Swedish music industry heading?
People-watching: October 21st-23rd
Fury at plans that 'threaten the IB's survival' in Sweden
Analysis & Opinion
Are we just going to let half the country die?
Sponsored Article
Why you should 'grab a chair' on Stockholm's tech scene
Angry elk chases Swede up a lamp post
Sponsored Article
Swedish for programmers: 'It changed my life'
The Local Voices
'Alienation in Sweden feels better: I find myself a stranger among scores of aliens'
People-watching: October 20th
Sponsored Article
Top 7 tips to help you learn Swedish
The Local Voices
A layover at Qatar airport brought this Swedish-Kenyan couple together - now they're heading for marriage
Sponsored Article
‘Extremism can't be defeated on the battlefield alone’
Swede punches clown that scared his grandmother
Fans throw flares and enter pitch in Swedish football riot
Sponsored Article
Stockholm: creating solutions to global challenges
Could Swedish blood test solve 'Making a Murderer'?
Sponsored Article
Why you should 'grab a chair' on Stockholm's tech scene
Property of the week: Linnéstaden, Gothenburg
Sponsored Article
Where is the Swedish music industry heading?
Swedish school to build gender neutral changing room
Sponsored Article
One expat's strategy for making friends in Stockholm
People-watching: October 14th-16th
Sponsored Article
Nordic fashion in focus at Stockholm University
Man in Sweden assaulted by clowns with broken bottle
Nobel Prize 2016: Literature
Watch the man who discovered Bob Dylan react to his Nobel Prize win
Record numbers emigrating from Sweden
People-watching: October 12th
The Local Voices
'Swedish startups should embrace newcomers' talents - there's nothing to fear'
How far right are the Sweden Democrats?
Property of the week: Triangeln, Malmö
Sweden unveils Europe's first elk hut
The Local Voices
Syria's White Helmets: The Nobel Peace Prize would have meant a lot, but pulling a child from rubble is the greatest reward
jobs available