Henrik Larsson decided to accompany his girlfriend for a spot of shopping in Piteå. But little did he know they would end up stranded in Arvisjaur, because he wasn't the right sex.
The journey began in Arjeplog and was part of an organised evening out for a coach-load of women.
When the bus made a stop mid-way, the driver informed Larsson of the girls-only rule and told him he wasn't allowed to travel with the group further.
”I've never felt so stupid,” Larsson told the Piteå- Tidningen newspaper. ”I didn't believe it was true. Nowhere did it state that it was only women that could go on the bus.”
The company that arranged the evening – Piteå Presenterer - say they regret the actions of the driver.
”This is simply badwill” says Susanne Gustavsson, spokesperson from the company. ”You can't just throw passengers off halfway.”
Larsson and his girlfriend contacted a friend who drove a 160-kilometre round trip to take them home.
The bus driver could now face action on grounds of sexual discrimination.