According to the survey, confidence in the new Social Democrat leader is dwindling. The figures show that the divide between the two party leaders has increased by one percentage point since June.
The survey has been conducted annually for the last five years, and according to the Expressen daily Juholt distinguishes himself among Social Democrat leaders as having the least confidence from the public.
When Mona Sahlin was newly elected Social Democrat leader the gap between her and Reinfeldt was 26 percentage points – today that figure is 39.
This despite Juholt's recent exposure in the media over the last few months was hoped to boost his popularity. But since the beginning of the summer, confidence in the newly elected party head has fallen.
According to Patrik Westander, CEO of Westander PR, the company which ordered the Sifo survey, it isn't easy for Juholt, who started from a disadvantage.
Another reason behind the widening gap could be the financial crisis. Reinfeldt is viewed by the public as a calm and secure prime minister in times of international financial turmoil.
The survey also showed that those who generally vote for the Greens prefer Reinfeldt before Juholt. Reinfeldt got 61 votes to Juholt's 14 among the Green Party voters.