Volvo bids farewell to Sweden's favourite car

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Volvo bids farewell to Sweden's favourite car
The last ever Volvo V70 leaves the Torslanda factory in Gothenburg. Photo: Volvo

Sweden’s best-selling car for the last two decades reached the end of the line on Monday as Volvo made its last ever V70 in Gothenburg.


In all, 1.25 million V70s have graced the world’s roads since they first drove off the production lines in 1996. 

The V70 is probably the car most people outside the country think of when they imagine Swedish families barreling along pine-lined roads with their ice-fishing gear strapped to the roof rack while two children and a seat-belted dog sing Roxette classics with their yoghurt-complexioned parents. And now it is no more. 

This red version of the sturdy estate was the last to leave the building, turning out the lights on an era. 

Workers at the Torslanda plant in Gothenburg and their counterparts in Ghent, Belgium, have been assembling the chunky favourite for two decades. But with age came calls for renewal, and the time has now come to retire a model that has served its maker well. 

"It feels like saying goodbye to a classic, a car for which many Swedes have voiced their love," said Jessica Span, sales manager for Volvo Cars Sweden, in a statement. 

The Volvo XC/70 is also being phased out, with production ending in the second week of May. 

The last cars to leave the production line will be put on display at the Volvo museum in Arendal. 


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