If a Swede claims to love the Swedish classic The Seventh Seal, take it with a grain of salt. One in ten Swedes lie about their favourite film, and the Bergman masterpiece is a prime example, a new survey revealed.
The remaining cinemas belonging to Astoria Cinemas, Sweden's second largest cinema chain, have been taken over by a subsidiary of SF, the country's largest movie theatre operator.
TV4 and SF Anytime, the broadband arm of Swedish film distributor and cinema chain SF, are to cooperate on a new service for television and video called TV4 Anytime.
